Dell Introduces Android-Based Mobile App, an Extension of Dell.com's Unparalleled Shopping and Support Experiences

Fast, easy, and secure mobile app that lets you pick the perfect system to pursue your passions, 'do more'


ROUND ROCK, Texas, Sep 19, 2011 --Expert reviews, 24/7 customer sales support, free shipping(1) and innovative collaborative shopping features distinguish Dell.com --The ultimate hub for holiday shopping

Dell today introduced the Dell Mobile App for Android, a dual-purpose shopping and support application that helps people quickly and easily find the right solutions to pursue their personal passions.

The introduction of the Dell Mobile App -- available for download now from the Android Market or by typing www.dell.com/appdownload into the browser of any Android mobile device -- reflects the company's commitment to expanding the reach of Dell.com, a trusted hub for information and stellar support.

Dell.com -- one of the world's largest online CE retailers -- offers robust 24/7 sales support and free shipping(1) for all Consumer laptops and desktops. Dell also recently introduced an innovative live chat feature, through which customers can connect with experts who can guide them through the purchase path, address any questions or diagnose an issue with their Dell laptop or desktop. Additionally, Screen Share, a collaborative shopping function, lets visitors to Dell.com share web pages with friends and family so they can solicit their input and advice in real-time.

The new Dell Mobile App delivers much of the same functionality as the broader Dell.com site. With the new Dell Mobile App, people can quickly browse and compare products, read product reviews and place orders -- quickly and securely -- all from their mobile device. And regardless of whether you're shopping from Dell.com or via the new Dell Mobile App, customers can select from Dell's popular Ships Fast laptops and desktops that are pre-configured, stocked and ready to ship the next business day (some restrictions apply).(2)

"People are using mobile apps like never before to browse for and purchase products," said Ron Rose, Dell's senior vice president of Dell.com. "With our new Android app, we're extending the leading edge functionality of Dell.com into the mobile space, and making it even easier to find the right system for your needs."

"Dell.com and its companion mobile app are the ultimate consumer electronics destinations this holiday season," said Michael Tatelman, vice president and general manager of North American sales and marketing for Dell's Consumer, Small- and Medium Business group, as well as the company's vice president of global mobility sales. "Whether you're a student in need of a new Inspiron or XPS PC, parents who want their children to do well in school, or a gamer looking for the latest Alienware system to crush your opponent, you can find everything you need -- along with unbiased reviews/commentary -- at Dell.com and on the new mobile app."

About Dell

Dell Inc. DELL +1.92% listens to customers and delivers innovative technology and services that give them the power to do more. For more information, visit www.dell.com . Dell.com is one of the leading e-commerce destinations in the world, serving more than 500 million people in 160 countries annually.

Dell, XPS and Alienware are trademarks of Dell Inc.

Dell disclaims any proprietary interest in the marks and names of others.

Link: www.dell.com Dell Mobile

(1) Free Shipping available on all consumer laptops and desktops, and select electronics & accessories priced $49 or more before taxes within the United States only. Offer subject to end without notice.

(2) Ships Fast: Limited system quantities available. Ships Fast system orders typically ship out from Dell facilities the next business day after payment processing. 5-7 day shipping method is standard. Not available for APO/FPO orders. Electronics and accessories may ship separately.

SOURCE: Dell Inc.

 Dell Inc.

 Matthew Hutchison, 202-997-1164




 Kristin Calcagno, 415-268-1608



Android, browse and compare, computers, Dell, Laptop, Mobile, mobile app, Shopping