Don Davis , Editor in Chief
Accretive Commerce Signs Long-Term Agreement to Enable New eCommerce Channel for Leading Specialty Retailer
Charlotte, NC, June 27, 2007 – Accretive Commerce, the leading business process outsourcer of direct-to-customer commerce services, announced today it has signed a long-term agreement with Christopher & Banks Corporation (NYSE: CBK), a leading specialty retailer of women’s clothing, to launch their online stores. Under the terms of the agreement, Accretive Commerce will provide Christopher & Banks with a complete end to end suite of direct e-commerce services, including store front design, the e-commerce platform, product imaging, customer care, fulfillment, and logistics for several of the company’s brands. The actual launch of the new stores is targeted for Fall 2007.
Christopher & Banks is a Minneapolis-based specialty retailer with over 50 years of history, currently operating over 800 stores. The company has undertaken a number of key initiatives and made significant investments to invigorate its brands and position itself for further growth. Similarly, it has taken a diligent approach towards developing its multi-channel strategy, and this long-term agreement with Accretive represents the culmination of that process.
“The web is a key component to our long-term growth strategy,” said Matthew Dillon, Christopher & Banks President and CEO. “Our customers are looking for opportunities to interact with our brands and buy our unique blend of quality, styling, easy care and versatile apparel online. After an extensive search, we determined that Accretive Commerce is the right partner to help us launch this channel. They offer a business model that lets us focus on our merchandising and marketing strengths.”
“Christopher & Banks is an excellent brand and has followed a great process in developing their eCommerce strategy,” said Hank Reeves, Accretive Commerce CEO. “They are clearly focused upon providing their customers with a best-in-class, 360 degree online experience, from the initial web site visit to the right product showing up at their door on time. We are proud to be their partner and excited to work with them to exceed their customers’ expectations as they move online.”
Reeves continued, “Accretive is beginning to demonstrate significant momentum with yet another long-term agreement with a leading retailer such as Christopher & Banks. We believe our comprehensive solution offering the best in e-commerce technology combined with the most robust, operational infrastructure fills an unmet need in the marketplace, and we continue to invest in our business to maintain our leadership position.”
About Christopher & Banks
Christopher & Banks Corporation is a Minneapolis-based specialty retailer of women`s clothing. The Company currently operates 803 stores in 45 states under the names Christopher & Banks, C.J. Banks, and Acorn. The Company currently has 528 Christopher & Banks stores, 237 C.J. Banks stores, and 38 Acorn stores.
About Accretive Commerce
Accretive Commerce is a market-leading business process outsourcer, accelerating companies’ growth through a fully integrated range of outsourced eCommerce, Customer Care, and Fulfillment & Logistics solutions and services. Accretive Commerce has a proven track record serving some of the world’s best known brands such as American Eagle Outfitters, Godiva, Restoration Hardware, and many others. The company combines market-leading capability, scalability, and flexibility with lean six sigma process excellence to deliver its clients a better brand experience, greater revenues, and lower costs. Accretive Commerce has an unparalleled commitment to customer service and a focus on brand protection that translates into guaranteed results and value creation. For more information, visit www.accretivecommerce.com
Mick Koster, Accretive Commerce