Retailers shift their ad spending from TV, radio and print ads to digital ads.
Online retail is hard, grocery retail is really hard, so online grocery is, of course, really, really hard.”
Sellers say they are faring particularly well on the marketplaces of Amazon and Wal-Mart so far this holiday season.
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Molly Love Rogers is Chief Operating Officer of Vertical Web Media and Associate Publisher of Internet Retailer Magazine and all of its related print and online products. Her responsibilities include overseeing the new product and business development and the execution of all advertising sales programs. In 2000, she became one of the founding members of Vertical Web Media and has been a part of Internet Retailer’s management team from the magazine’s launch in 1999. At Vertical Web Media, she contributed to the launch of the company’s internetretailer.com web site and its e-mail newsletters and has been deeply involved in the 2010 redesign of internetretailer.com. Prior to her career at VWM, Molly worked for three years selling advertising for Collections and Credit Risk magazine, a publication of Falkner & Gray, then a unit of Thomson Reuters. She is a graduate of Northern Illinois University with a B.A. in Marketing.