Multichannel retailers sent 14.6% more emails in the second quarter than they did a year earlier.
With a new method of letting sellers upload product data, Top10Wholesale.com has doubled its number of listed products since January, the company says.
Top10Wholesale.com is on a roll. Since January, it has doubled its number of consumer products listed by sellers—to more than 1.1 million from under 600,000, vice president of sales Justin Prescott says.
Top10Wholesale.com, which was founded in 2005 by JP Communications Inc., features products in more than 500 categories—including apparel, home goods, pet supplies, tools and toys—from more than 10,000 suppliers. The site also has about 1 million registered buyers, Prescott says.
Prescott attributes the sharp increase in the number of listed products to a new system Top10Wholesale developed to let suppliers upload product descriptions and images. Clicking on a product listing takes a customer to the Buy page on the seller’s e-commerce site.
Ward Chen, CEO of sunglass manufacturer and wholesaler GotShades.com, says Top10Wholesale.com provides a strong complementary sales venue to his own e-commerce site. “We have now placed over 1000 styles of sunglasses on our company profile page hosted with TopTenWholesale.com,” he says. “It has proven to be our leading source of traffic and new leads. After spending the last few years building our B2B site, it’s a nice relief to have partners like TopTenWholesale.com drive resellers directly to our product shopping carts and sign-up pages.”
Top10Wholesale lets sellers list up to five products for free. For an annual fee of $799, sellers can list an unlimited number of products as well as use an unlimited of keywords to move their products up in Top10Wholesale.com’s site search results.
JP Communications also operates Manufacturer.com, which also has about 1 million registered buyers and thousands of suppliers, Prescott says. Manufacturer.com caters to companies buying and selling industrial materials used in manufacturing, he adds.
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