July 11, 2013, 11:14 AM

Mobile consumers love shopping Amazon and eBay

Measurement firm comScore studies 10 retailers leading in mobile commerce.

Bill Siwicki

Managing Editor, Mobile Commerce

Lead Photo

59.4% of mobile consumers visited Amazon.com and its related sites in April 2013, comScore says.

64.9 million consumers using the mobile web and mobile apps in April 2013 accessed Amazon.com Inc. and other sites the e-retailer owns, including Zappos.com and the Internet Movie DataBase, mobile and web measurement firm comScore reports. Amazon.com reached 59.4% of the total April mobile audience of 109.2 million consumers, comScore says.

96.0 million consumers visited mobile retail sites and apps in April; mobile retail reached 88.0% of total mobile consumers, comScore says.

Following are select retailers, with the total number of unique mobile visitors they attracted in April in millions, and the percentage of total mobile consumers each reached in April, according to comScore:

  • Amazon Sites, 64.9, 59.4%
  • eBay Inc., 38.2, 35.0%
  • Walmart.com, 17.4, 15.9%
  • Target Corp., 14.6, 13.4%
  • Apple Sites, 10.5, 9.7%
  • Liberty Interactive Corp. (including QVC), 10.1, 9.3%
  • Ticketmaster, 9.9, 9.0%
  • Redbox, 8.9, 8.1%
  • CVS Caremark Corp., 7.8, 7.1%
  • Best Buy Sites, 7.7, 7.1%

 

Comments

Sign In to Make a Comment

Comments are moderated by Internet Retailer and can be removed.

Not a member? Signup for free today!

Advertisement

Advertisement

Advertisement

Relevant Commentary

FPO

Jason Squardo / Mobile Commerce

Five tips for achieving high mobile search rankings

Searches on mobile devices will soon exceed those on computers, Google says. Retailers that keep ...

FPO

Sergio Pereira / B2B E-Commerce

Quill turns to its B2B customers for new ideas

Coming in April is a new section of Quill.com that will let customers and Quill ...

Advertisement