November 28, 2012, 11:43 AM

Tenthousandvillages.com: Global gifting

The retailer connects shoppers to gifts with artisan profiles and rich media.

Lead Photo

When Ten Thousand Villages relaunched on the Magento Enterprise Edition e-commerce platform just before last year’s holiday season, it ended up with 70 separate sites for each of its physical stores, as well as a main e-commerce hub. Each site includes a store’s location, hours and event information running off the same web-hosted application. In a variation on the same theme, the native, handmade goods seller also reworked its inventory management system to include information across all its on- and offline locations, which enables an online shopper to check an item’s in-store availability. In the upgrade, Ten Thousand Villages also redesigned its site to improve customer engagement by adding profiles of the artisans who craft its products, complete with rich images and videos.

Purchase the 2013 Hot 100 Issue of Internet Retailer

View the entire 2013 Hot 100 List 

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From The IR Blog

FPO

Hayley Silver / E-Commerce

Four things online shoppers tell retailers they REALLY want

Data tells the story of what consumers most value from online retailers.

FPO

Tommy Bush / E-Commerce

Increase conversion rates through smarter payment processing

Many legitimate transactions are declined because of payment glitches. Here are a few steps to ...

Advertisement