Lens Direct is projecting year-over-year sales growth of more than 40% this year.
SiteLINK 7 is a comprehensive eCommerce shopping cart tool.
Parsippany, NJ, March 07, 2012—Dydacomp, a leading provider of business technology platforms for small and mid-sized eCommerce and multichannel merchants, today announced SiteLINK 7, a comprehensive eCommerce shopping cart solution that increases conversions and ensures PCI compliance.
SiteLINK 7 delivers many new features to create the ideal cross platform shopping experience for online and mobile shoppers. Dydacomp’s eCommerce hosting environment has also undergone an independent third-party audit to ensure SiteLINK 7 is a PCI DSS certified solution and hosting platform, enabling merchants to meet strict data security standards and regulations.
“One of the business-critical areas that we addressed in SiteLINK 7 is PCI compliance. The ramifications of a data breach to a small or medium-sized business can be devastating. By combining SiteLINK 7 with our Multichannel Order Manager, we provide the only integrated end-to-end PCI compliant software solution for small and mid-size merchants and their customers,” states Fred Lizza, CEO of Dydacomp. “Our latest solution also addresses the rapid adoption of new mobile technology. SiteLINK 7 now includes mobile-optimized layouts to allow our merchants’ customers to browse and order from smartphones and wireless devices.”
Enhancements were made based on best practices for increasing purchases and to help smaller companies compete with large eCommerce sites. SiteLINK7makes it easier for customers to leave product reviews which improve conversions, incorporates a persistent cart to allow visitors to add items to the shopping cart and complete the order at a later time, and presents a recently viewed items listing. All of these new features enrich the overall shopping experience for online consumers while the integration with Multichannel Order Manager provides SMBs with the ability to manage all commerce processes needed to run and scale a successful online or cross-channel business through a single solution.
The new features of SiteLINK 7 enrich the overall online shopping experience while the integration with Multichannel Order Manager provides SMBs with a single commerce management solution that manages all processes needed to run and scale a successful online or cross-channel business. SiteLINK 7 also incorporates numerous enhancements to create effective and visually powerful eCommerce sites. It includes the ability to sell e-gift cards that can also be redeemed through point-of-purchase, new HTML templates to increase conversions, and integration with buySAFE to provide shoppers with a purchase guarantee.
“The new release reflects Dydacomp’s continued commitment to providing the complete end-to-end solution for small and mid-sized merchants. The features and functionality we’ve incorporated into our solutions are designed to meet the expanding needs of today’s eCommerce marketplace. In addition, merchants can process credit cards and collect payment related data with the reassurance that SiteLINK 7 has received the PCI DSS compliance certifications that will simplify meeting the requirements for annual merchant qualifications” added Fred.
Dydacomp solves the business automation and order management needs of eCommerce, catalog, DRTV, and traditional point-of-sale businesses worldwide. Nearly 10,000 companies have relied on the Multichannel Order Manager (M.O.M.) solution to streamline processes, increase efficiencies and boost revenue in areas such as inventory management, order management, inventory control, order entry, customer maintenance, credit card processing, list fulfillment, shipping and more. Through its open API, M.O.M. connects to virtually any eCommerce platform as well as SiteLINK®, the company’s cloud-hosted eCommerce solution. With M.O.M. and SiteLINK, SMB clients manage over a million online shoppers daily, nearly ten million in gross merchandise sales every day, and optimize over $4 billion in inventory. Dydacomp’s solutions provide them with the keys to drive business growth. For more information, visit http://www.dydacomp.com.