November 8, 2011, 4:33 PM

American Apparel dresses up Q3 web sales

E-commerce grew 15% compared with 1.3% and 4% for retail and total sales, respectively.

Lead Photo

Sales grew across the board for apparel manufacturer and retailer American Apparel Inc. in the third quarter. But the channel that grew the most was online.

For the third quarter ended Sept. 30, American Apparel, No. 273 in the Internet Retailer Top 500 reported:

  • Web sales increased 14.9% to $10.0 million from $8.7 million in the third quarter of 2010.
  • Total sales increased 4.0% to $140.9 million from $135.5 million.
  • Retail sales grew 1.3% to $87.7 million from $86.6 million.
  • Comparable-store sales grew 2%.
  • Net loss was $7.2 million compared with $9.5 million in the third quarter of 2010.

Internet Retailer calculates the web accounted for 7.1% of total sales compared with 6.4% in the prior year.

“For the year, we have also seen record sales in our online channel,” says CEO Dov Charney.

For the first three quarters:

  • Web sales increased 21.5% to $29.9 million from $24.6 million in the first three quarters of 2010.
  • Total sales increased 0.2% to $389.7 million from $389.0 million.
  • Retail sales decreased 2.1% to $244.2 million from $249.5 million.
  • Net loss was $28.2 million compared with $67 million in the first three quarters of 2010.

Internet Retailer calculates the web accounted for 7.7% of total sales compared with 6.3% in the prior year.

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From IR Blogs

FPO

Adrien Henni / E-Commerce

Russian's new data law: What e-commerce firms need to know

All personal data must be stored in Russia, and not in cloud servers elsewhere. Here ...

FPO

Anna Kuzmina / E-Commerce

An introduction to online payments in Russia

Russian shoppers use a variety of domestic e-wallets quite often when shopping online, a result ...

Advertisement