Last year’s website redesign produces mixed results.
The home and office goods retailer says it grew 56% in the first quarter.
CSN Stores LLC, which operates more than 250 web sites selling goods for the home and office, reported 56% sales growth in the first quarter of 2011 and has opened a second distribution and contact center to support its growth.
CSN says its first quarter sales set a record, but the private company did not report a dollar figure. In 2010, CSN’s sales totaled $380 million, 50% growth over 2010, the company says. CSN is No. 61 in the Internet Retailer Top 500 Guide.
"Our holiday sales season in 2010 was the best quarter we had ever experienced—but then we were able to beat that again in Q1 2011," says Niraj Shah, CSN Stores' CEO and co-founder. "It's rare for a retailer's first quarter of a year to trump the holiday season just prior to it and that's what we just did. That's a very promising sign for the rest of this year and beyond."
In order to better fulfill orders, particularly in the West, and handle customer calls, CSN is opening its second distribution center and contact center in Ogden, UT. The e-retailer has hired the first group of trainees and has told Utah state officials it plans to hire at least 266 employees in Utah within two years, a CSN spokesman says. He says the facility should open next month.
CSN is also hiring for its existing Boston distribution and customer service center. The company hired 250 employees last year and now employs 725.
CSN says some of its fastest-growing categories in 2011 have been outdoor furniture and gardening equipment, pet goods, toys, tools and flooring. CSN sites include AllModern.com, Luggage.com, Cookware.com and BedroomFurniture.com. The company last year launched its first flash-sale site, JossAndMain.com, which offers high-end home goods for sale for 72 hours.