February 12, 2008, 12:00 AM

Web site translator MotionPoint adds more than 100 clients in past year

Online retailers Build-A-Bear Workshop, Lumber Liquidators and 1-800 Flowers.com were among those engaging MotionPoint to translate their web sites. More than two-thirds of global Internet users speak languages other than English, says JupiterResearch.

MotionPoint Corp. has translated more than 100 web sites into foreign languages in the past year, the company reports.

That includes creating a French-Canadian site for multi-channel retailer Build-A-Bear Workshop Inc., and Spanish sites for Lumber Liquidators and 1-800-Flowers. Build-A-Bear is No. 411 in the Internet Retailer Top 500 Guide, Lumber Liquidators No. 263 and 1-800-Flowers No. 34.

MotionPoint, based in Coconut Creek, FL, provides web site translation into such languages as Spanish, French, Portuguese, Italian, Dutch, Chinese, Japanese, Cambodian, Vietnamese, Russian and Arabic, the company says.

JupiterResearch recently reported that 37% of large U.S. companies have yet to translate their web sites into any language besides English. English is the leading language online, but it is spoken by only 388 million of the 1.2 million worldwide Internet users, according to Zia Daniell Wigder, a senior analyst and globalization expert at JupiterResearch. Chinese is second, spoken by 184 million Internet users, followed by Spanish, 102 million, Japanese, 86 million, French and German, 59 million each, Portuguese 47 million, Korean 34 million, Italian 31 million and Arabic 29 million.

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From IR Blogs

FPO

Anna Kuzmina / E-Commerce

An introduction to online payments in Russia

Russian shoppers use a variety of domestic e-wallets quite often when shopping online, a result ...

FPO

Rebecca Kanthor / E-Commerce

An American view of China's online shopping boom

The astronomical growth of Alibaba's Taobao online shopping mall is hard to fathom from a ...

Advertisement