March 24, 2006, 12:00 AM

Think Partnership gets $26.5 million financing deal

Think Partnership, a provider of e-commerce services and applications, said it expects to raise $26.5 million in a private placement of stock to complete its purchase of Litmus Media, a provider of click-fraud prevention and shopping cart systems.

 

Think Partnership, a provider of e-marketing and electronic commerce services and applications, said it expects to raise $26.5 million in a private placement of stock to complete its acquisition of Litmus Media, a provider of click-fraud prevention and shopping cart technology.

Northbrook, IL-based Think Partnership, formerly known as CGI Holding Corp., said it has an agreement with institutional investors to sell Series A preferred shares convertible into the company’s common stock. Think Partnership will disclose the names of the institutional investors once its files the stock placement with the Securities and Exchange Commission, a spokesman says.

Think Partnership said it plans to use the net proceeds of about $24.8 million for general corporate purposes as well as completing the purchase of Litmus Media. Litmus Media, formerly known as Disruptive Advertising Technologies Inc., includes operating units ValidClick Inc., a provider of technology that guards against click-fraud in search engine marketing, and Second Bite LLC, which provides technology designed help web sites reduce shopping cart abandonment.

 

 

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From The IR Blog

FPO

Michael Ringman / E-Commerce

The key role of post-sale service for buyers of IoT products

The complexity inherent in large networks of connected devices brings the contact center front and ...

FPO

Carol Krakowski / E-Commerce

4 customer service takeaways from ‘Cyber Weekend’

Be honest with customers about wait times, and make sure agents have all the information ...

Advertisement