Research presented today at the NRF Big Show in New York highlights 2016 holiday findings from popular retailers.
Gomez Performance Network 6.0 is designed to catch problems visitors have with web sites that are not detected by internal monitoring tools. Case example: one retailer found that its average checkout transaction time had jumped to 70 from 10.5 seconds.
Gomez Inc.’s Gomez Performance Network 6.0, due for release on April 11, is designed to catch problems visitors have with web sites that are not detected by internal monitoring tools. Case example: one retailer client of Gomez found that its average checkout transaction time had jumped to 70 from 10.5 seconds, Gomez says.
There are several reasons why internal tools often report satisfactory performance of business-critical Internet applications when users are experiencing problems, Gomez says. With application components served from multiple data centers and often supplemented by third-party content, problems can emerge that are invisible to internal monitoring tools, the company says.
GPN 6.0 is designed to monitor the performance of all interlocking components only viewable through a monitoring tool that can see outside a corporate firewall, the company says.
In the case of the retailer with the checkout process problem, Gomez notes that the merchant had used internal tools to monitor a process that relied on encryption, Secure Sockets Layer protocol and third-party-provided content at various points in the process to complete a transaction. Using the Gomez application, the retailer discovered that a minor code update had caused the checkout transaction process to increase nearly seven times, to 70 seconds from 10.5 seconds, a problem that the retailer’s internal monitoring tool was unable to detect, Gomez says.
Gomez says it will identify that retailer and other users of GPN 6.0 when the product is officially released.