December 7, 2004, 12:00 AM

iCrossing names a new COO

Search engine marketing agency icrossing Inc. has promoted Rod Lenniger from senior vice president of operations to chief operating officer.

Search engine marketing agency icrossing Inc. has promoted Rod Lenniger from senior vice president of operations to chief operating officer. Lenniger will oversee seven departments within icrossing: Technology and Natural Search Optimization, Product Development, Analytics, Media, Creative, Project Management, and Human Resources and Training.

Lenniger joined icrossing last summer. He previously was president of Stoner-Roland LLC, a management and consulting services firm. Icrossing has been in the search marketing field since 1998.

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