October 21, 2003, 12:00 AM

Consumers flock to iTunes for Windows, Apple says

Within days after it launched its iTunes for Windows digital jukebox software for downloading music to PCs from the Internet, consumers downloaded more than one million copies of the software, Apple says.

Within days after it launched its iTunes for Windows digital jukebox software for downloading music to PCs from the Internet, consumers downloaded more than one million copies of the software, Apple says.

"iTunes users have purchased over one million songs in the first three and a half days since our launch last Thursday, which compares with one million songs in the first seven days when we introduced the original iTunes for Mac users last April," said Steve Jobs, Apple’s CEO.

Apple, which makes the software available for free, charges 99 cents per song downloaded through its iTunes Music Store at Apple.com/itunes/store. Since the iTunes launched in April for Mac users, consumers have purchased 14 million songs, Apple says.

Music downloaded through iTunes can be played on any Mac or Windows computer as well as on Apple’s handheld iPod, which retails for about $300. The iTunes store includes an "Allowance" feature that lets parents store funds online for the children’s use. By the end of this month, iTunes will offer more than 400,000 songs, Apple says.

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