July 12, 2001, 12:00 AM

JCPenney.com sales continue their upward move

Sales at JCPenney.com have grown 40.5% in the first six months of 2001 from the first six months of 2000.


JCPenney.com of Plano, TX, reported June sales today of $20 million, up 11.1% from. $18 million in June 2000. For the year to date, JCPenney.com’s sales totaled $111 million, up 40.5% from $79 million in last year`s comparable period.

J.C. Penney’s department store sales were up 1.2% in June to $1.23 billion from $1.21 billion. Drug store sales grew 5.8% for the month.

Companywide sales for June dropped 0.8% to $2.77 billion.



comments powered by Disqus




From The IR Blog


Tony Delmercado / E-Commerce

Building a solid e-commerce marketing pyramid

First focus on product, brand and building an effective e-commerce site, then turn to customer ...


Mihir Kittur / E-Commerce

5 steps to building an effective digital coupon campaign

Narrow down the list of target customers, the offer and the preferred channel for the ...