And mobile revenue increases year over year on Black Friday, as more shoppers turn to their smartphones, a new study finds.
Vcommerce Corp. has named Debra Kuhns chief marketing officer. Kuhns helped launch Apple`s Macintosh computer and establish Netscape`s enterprise software products.
Vcommerce Corp., a provider of multi-channel commerce integration services, has named Debra Kuhns chief marketing officer. Kuhns, whose credentials include the launch of Apple`s Macintosh and the establishment of Netscape`s enterprise software products, will oversee Vcommerce`s product management, user experience and corporate communications initiatives.
"Deb Kuhns brings Vcommerce significant industry expertise backed by an impressive track record marketing new and established products. As Vcommerce sharpens its focus on multi-channel commerce integration services, Deb will play a pivotal role in executing our new marketing initiatives," said Dan Kennedy, founder and chairman of Vcommerce.
Kuhns began her career in technology at Apple Computer, where she played a key role in the launch of the Macintosh computer in 1984. After founding a successful communications firm specializing in sales and marketing for high technology companies, she joined Netscape Communications Corp. as vice president of area and alliance marketing. There, she spearheaded worldwide marketing efforts and had a key role in the company`s integration into America Online. Additionally, she served as vice president of marketing at visitalk.com, a provider of Internet telephony services.