The athletic apparel retailer also boosts site visits by 50% using customer analytics platform AgilOne.
Kmart Corp. has agreed to purchase agreement more than $200 million of Internet-enabled IBM point-of-sale systems to be used in more than 2,100 Kmart stores.
Kmart Corp. has agreed to purchase agreement more than $200 million of Internet-enabled IBM point-of-sale systems to be used in more than 2,100 Kmart stores. Featuring advanced technology, multimedia and Internet capabilities, Kmart`s new IBM SurePOS 700 systems are designed to improve the customer checkout. Kmart says it selected IBM`s new SurePOS 700 units as its new POS system due to the system`s Universal Serial Bus connectivity, Internet capabilities and IBM`s implementation services and support, as well as IBM`s depth and breadth of experience in the retail industry. The IBM SurePOS 700 units will be installed at all Kmart locations. The new units have already been installed in the highest volume Kmart stores this year, with the remainder of them being completed by 2002. "One of our strategic imperatives is focused on dramatically improving the customer experience at checkout. IBM`s SurePOS 700 along with our other technological investments are enabling us to leapfrog to a new generation of POS technology to make this experience reality," said Mike Jones, divisional vice president of information systems, Kmart. "Not only will these units keep us ahead of the competition, they will increase our customer service, which is our top priority."
The SurePOS 700 also has highly advanced multimedia capabilities for such applications as POS training. The multimedia features of the SurePOS 700 can be used to train cashiers by running a training program that provides step-by-step instructions right at the checkout station.