The athletic apparel retailer also boosts site visits by 50% using customer analytics platform AgilOne.
Hewlett-Packard Company and uBid, a leading business-to-consumer Internet auction company, today announced an agreement whereby HP will become a technology partner for Web infrastructure and e-services for uBid.com. In addition, a selection of HP's latest products is expected to be available next month to customers through uBid's online auction site.
uBid has selected HP to provide always-on Internet infrastructure, including hardware, software and middleware, to power its web business that attracts more than 5 million visitors each month. As a result of the HP and uBid B2C retail pilot agreement, which will run for up to one year, these visitors now have access to HP's in-demand retail products. uBid and HP also plan to collaborate on development of mobile e-services that will allow uBid customers to participate in auctions through wireless devices.
"Success in the new Internet economy is about superior customer experience," says Ann Livermore, president, HP Business Customer Organization. "HP and uBid will be working together to ensure that the uBid.com Web auction is always on, to improve the quality of service for uBid customers, and to develop new e-services, such as extending uBid.com's auctions to mobile and wireless devices. At the same time, the uBid auction model gives us a new channel through which to reach consumers of our own products.Ó