The $67 million investment in Allopneus will help Michelin better understand online tire buyers, the tire maker says.
Google Shopping has just undergone a major overhaul in AdWords.
Upgrading isn't optional. By August 2014, all existing Product Listing Ad campaigns will be forced into this updated structure.
These new Google Shopping campaigns demand a new level of optimization.
Read this special report to discover:
– Which key metrics about your competitors' performance are now accessible.
(and how to keep this peephole from disappearing!)
– How to avoid the fresh pitfall of overzealous optimization.
– The new exhaustively detailed performance data hidden away in an unobvious location.
(and when to use it.)
– A simple upgrade plan to keep from losing sales during the forced campaign transition.
Download this free report today, give it a quick read, and grow your revenue and profit from the newly revised Google Shopping campaigns.
Sponsored by: ROI Revolution