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Resource Library

Items 1 to 50 of 203 total

  • Presented by: Internet Retailer

    This special report highlights a handful of the technology and service providers that exhibited at IRCE.

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    IR Special Reports
    Date: July, 2015

    A sponsored special report, from the editors of Internet Retailer, highlighting how e-retailers can leverage some of the products and services on display at IRCE

    Walking through the Internet Retailer Conference & Exhibition’s exhibit hall, it was clear that there are a lot of e-commerce technologies that seek to make life easier for e-retailers—if they find the right fit for their business.

    Among the more than 600 exhibiting vendors at IRCE were technologies that eliminate the need for retailers to host their own e-commerce platform infrastructure, that help merchants retain the customers they’ve already acquired, and those that improve their ability to identify fraud.

    This special report highlights a handful of the technology and service providers that exhibited at IRCE.

    Sponsored by Rackspace, Windsor Circle, and Riskified

  • Presented by: Fathom

    Google’s algorithm changes all the time. Sometimes the change is big, and sometimes it puts your website’s organic rankings in jeopardy. It’s times like these you need a solid process to weather the storm.

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    Free Guide
    Date: July, 2015

    A 3-Phase Approach To Weathering Google’s Next Big Algorithm Change

    Google’s algorithm changes all the time. Sometimes the change is big, and sometimes it puts your website’s organic rankings in jeopardy. It’s times like these you need a solid process to weather the storm.

    Download the guide for:
    – Instructions for researching and evaluating potential affects of an announced algorithm update.
    – A look at how to create baseline and algorithm-specific reports to track before and after the update.
    – Recommended steps for influencing key stakeholders to take action.
    – How to assess post-update site performance.

    Sponsored by Fathom

  • Presented by: Criteo

    Retailers who optimize their mobile sites generate many more mobile transactions than those who don't: Optimized sites have a better conversion funnel at every stage.

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    Industry Reports
    Date: June, 2015

    Key takeaways:

    – U.S. mobile transactions cross 30% share: And it’s much higher for top-quartile retailers.
    Retailers who optimize their mobile sites generate many more mobile transactions than those who don’t: Optimized sites have a better conversion funnel at every stage.
    Apps generated almost 50% of mobile transactions for retailers who have made their app experience a priority: Mobile apps perform better than any other channel, including desktop.
    Cross-device usage is now enormous: Consumer use of multiple devices to make a single purchase makes up 40% of eCommerce transactions.

    Sponsored by: Criteo

  • Presented by: Windsor Circle

    This exclusive survey report gets insight on how customer information is ripe for the picking for online retailers to improve sales, but the question is "are they able to harvest it?".

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    IR Thought Leadership
    Date: June, 2015

    A better allocation of marketing resources can dramatically improve results

    A new survey from Internet Retailer and Windsor Circle on retention marketing suggests that many online merchants lack the resources to collect and use data about web shoppers, especially when it comes to crafting customer retention campaigns.

    This exclusive survey report gets insight on how customer information is ripe for the picking for online retailers to improve sales, but the question is "are they able to harvest it?".

    Learn more about what retailers are doing now and what they can be doing better to retain customers.

    Sponsored by Windsor Circle

  • Presented by: Rackspace

    A new survey report from Internet Retailer and Rackspace delves in to "lessons learned" from the 2014 holiday season.

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    IR Thought Leadership
    Date: June, 2015

    While many online retailers lock down their websites before the holiday season begins, the e-retailers that fared the best during the holiday 2014 season were those that not only kept their sites running smoothly but also could make needed changes.

    A new survey report from Internet Retailer and Rackspace delves in to "lessons learned" from the 2014 holiday season. E-retailers should start planning now for the 2015 holiday shopping season by assessing what role their e-commerce platform played in meeting their 2014 sales targets. According to the Internet Retailer Holiday Web Hosting Survey sponsored by Rackspace—which asked more than 150 e-commerce executives about how their sites fared throughout the 2014 holiday shopping season—proper preparation and investment is key to holiday revenue success.

    Learn more about what retailers did in 2014 and how to plan for the 2015 holiday season.

    Sponsored Rackspace

  • Presented by: OpinionLab

    This white paper discusses the role that real-time CX diagnostics play in providing unique visibility to CX and empowering teams to engage with customers to take action to reduce CX inconsistencies – while complementing the role of traditional, evaluative CX tracking.

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    IR Thought Leadership
    Date: May, 2015

    Customer Experience Diagnostics: Deliver Actionable Customer Insights

    A strong consensus is emerging around the importance of customer experience (CX). Executives across industries are investing unprecedented sums of money into Voice of Customer (VoC) programs that are designed to improve CX consistency. This white paper discusses the role that real-time CX diagnostics play in providing unique visibility to CX and empowering teams to engage with customers to take action to reduce CX inconsistencies – while complementing the role of traditional, evaluative CX tracking.

    Sponsored by OpinionLab

  • Presented by: Internet Retailer

    In this special report, Internet Retailer provides exclusive analysis of the holiday quarter financial results of 41 publicly traded retailers and their plans for 2015.

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    IR Thought Leadership
    Date: March, 2015

    Buoyed by strong 2014 holiday results, publicly traded merchants plan new online initiatives

    Publicly traded retailers report 26% growth in online sales during the holiday quarter. Store-based merchants are leading the way and they’re pledging to invest more to boost online and mobile sales further.

    In this special report, Internet Retailer provides exclusive analysis of the holiday quarter financial results of 41 publicly traded retailers and their plans for 2015. This 4th quarter report highlights:

    – Online Retail Stock Index reviews two retailers' performance
    – Who's up: 35 retailers grow online sales in Q4
    – What store-based retailers prosper online?
    – Mobile Meets Holiday

    Unlike the Top 500 Guide, this report from Internet Retailer is complimentary.

    Sponsored by New Relic

  • Presented by: Bigcommerce

    Embracing the principles of clear communication and understanding how search engines view your website are the first steps toward achieving lasting results with SEO.

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    Free Guide
    Date: June, 2015

    What's inside:
    You’ve got the basics down, but every day there’s something new; more content spewing from the blogosphere, speculating about what Google will do next and how SEO is changing. This constant rush of information can cause anxiety and uncertainty among marketing teams, but embracing the principles of clear communication and understanding how search engines view your website are the first steps toward achieving lasting results with SEO.

    Download this free guide to learn:

    – How to implement a more meaningful keyword strategy
    – Common mistakes with product pages (and how to fix them)
    – The benefits of local SEO

    Simply fill out the form to download your free copy today!

    Sponsored by BigCommerce

  • Presented by: Bigcommerce

    Delays in page load times can cause a loss in conversion, fewer page views and a decrease in customer satisfaction. We'll cover everything you need to improve your speed, convenience, and conversion for success.

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    Free Guide
    Date: June, 2015

    Improve your Speed, Convenience, and Conversion
    Delays in page load times can cause a loss in conversion, fewer page views and a decrease in customer satisfaction. We'll cover everything you need to improve your speed, convenience, and conversion for success, including:

    – Boost user experience by improving platform speed
    – Increase conversion rates to turn shoppers into buyers
    – Embrace the growing mobile audience
    And more!

    Simply fill out the form to download your free copy today! We'll also email you a link so you can access it at any time.

    Sponsored by BigCommerce

  • Presented by: Bigcommerce

    In this guide, you’ll get a side-by-side comparison of ecommerce solutions based on security, uptime, analytics, account support and more.

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    Free Guide
    Date: June, 2015

    What's inside:
    SaaS ecommerce platforms are quickly replacing traditional licensed or on-premise solutions due to the cost effectiveness of the cloud. When it comes to everything else, however, that is important to your ecommerce brand, how do the biggest SaaS and licensed competitors stack up? In this guide, you’ll get a side-by-side comparison of ecommerce solutions based on security, uptime, analytics, account support and more.

    Download this free guide to learn:

    – The main differences between competing ecommerce solutions including uptime, security and more
    – The cost differentiation of deploying a cloud versus on-premise solution
    – The hidden costs many ecommerce solutions don’t include in their overall pricing outlines

    Sponsored by Bigcommerce

  • Presented by: Internet Retailer

    This 32-page special edition from B2BecNews offers an inside look at how many of these portals operate, and how companies can incorporate them into their B2B e-commerce strategies. Plus, an executive profile on a leading B2B company and their global expansion plans.

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    IR Thought Leadership
    Date: May, 2015

    B2BEcNews is proud to announce the launch of their quarterly publication, this first edition takes an extensive look at the growing industry of B2B web marketplaces.

    Portals to Business: Amazon and the rapidly evolving world of B2B web marketplaces

    A brave new world of B2B online marketplaces has emerged with dozens of portals, ranging from Amazon Business to Tradegood.com and Kinnek.com, for buying and selling goods ranging from industrial equipment and supplies to apparel to business software applications.

    This 32-page special edition from B2BecNews offers an inside look at how many of these portals operate, and how companies can incorporate them into their B2B e-commerce strategies. Plus, an executive profile on a leading B2B company and their global expansion plans.

  • Presented by: Norton

    Building trust is the difference between a summer fling and a lifelong romance. Make e-commerce in 2015 a 'summer of love' by showing your commitment to customer privacy, shopper confidence and consumer support with Norton Shopping Guarantee.

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    IR Thought Leadership
    Date: May, 2015

    The Federal Trade Commission reported over 332,000 consumer complaints due to identity theft, making it the top complaint in 2014. And more than 550,000,000 identities were exposed in 2013 due to data breaches. No wonder consumers still get a shiver of anxiety when they shop online. In fact, people abandon more than two-thirds (70%) of online purchases due to a lack of trust.

    The Norton Shopping Guarantee addresses online shoppers' concerns about identity theft, merchant reliability and getting the best price. It also helps merchants achieve their revenue goals by increasing repeat business, increased conversion rates, higher average order values and fewer returns and chargebacks.

    Building trust is the difference between a summer fling and a lifelong romance. Make e-commerce in 2015 a 'summer of love' by showing your commitment to customer privacy, shopper confidence and consumer support with Norton Shopping Guarantee.

    Sponsored by Norton

  • Presented by: Kount

    As an industry pioneer in using Artificial Intelligence (AI), Kount has applied Machine Learning to fraud prevention since 2007.

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    IR Thought Leadership
    Date: May, 2015

    As an industry pioneer in using Artificial Intelligence (AI), Kount has applied Machine Learning to fraud prevention since 2007.

    AI does a number of things extremely well—for example, processing data at speeds far beyond human capability, exploiting in real-time the "network effect" of massive amounts of data, and finding patterns within a defined frame of reference.

    Fraudsters, however, are by definition rule breakers. As thinking humans, they can quickly adapt to move outside an established frame of reference and change tactics in an attempt to thwart AI.

    That’s why human insight is the other necessary component of fraud prevention.

    This human element is vital to enhancing AI, so that working together, the two disciplines help merchants get the maximum amount of sales with the minimal amount of fraud. Quickly, easily, and with least amount of effort.

    Or to put it more simply: Boost Sales. Beat Fraud.

    Sponsored by Kount

  • Presented by: Norton

    Norton Shopping Guarantee is a new revenue-generating program from Symantec that increases consumer confidence through a trusted third-party endorsement.

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    IR Thought Leadership
    Date: May, 2015

    There is a better way to inspire consumer confidence and satisfaction, all while increasing conversions, order value and repeat buyers on your site.

    Norton Shopping Guarantee is a new revenue-generating program from Symantec that increases consumer confidence through a trusted third-party endorsement.

    Participating merchants have seen:

    - 5% increase in repeat purchases
    - 7% increase in conversion
    - Higher average order values
    …all at a guaranteed 20X ROI!

    Sponsored by Norton

  • Presented by: Ugam Solutions

    The eBook offers a detailed guide to creating a consumer-focused assortment including tips on how to determine what customers want and why certain products are in demand, how to identify assortment gaps, how to make pricing decisions, and when to add new products to capitalize on consumer demand.

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    IR Thought Leadership
    Date: May, 2015

    Do you have what your customers want? In today's competitive landscape, retailers must focus on more than just price to drive sales and grow their business – they need to consider their customers when developing a unique product assortment. Ugam, a leading provider of retail intelligence solutions, recently published "5 Questions to Ask When Developing Consumer Oriented Assortment," a complimentary eBook that offers a step-by-step guide to building a unique assortment that corresponds directly to what your customers want, using real-time data sources to collect competitor information and consumer demand signals.

    The eBook offers a detailed guide to creating a consumer-focused assortment including tips on how to determine what customers want and why certain products are in demand, how to identify assortment gaps, how to make pricing decisions, and when to add new products to capitalize on consumer demand.

    Sponsored by Ugam Solutions

  • Presented by: Oracle

    Read on to discover our top 20 key commerce metrics, and why they should matter to you. Then, discover how you’re doing, and learn to survive and thrive using this newfound knowledge…and power.

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    IR Thought Leadership
    Date: April, 2015

    Are you keeping track of these 20 top metrics? Find out why you should be...and how.

    It’s been said that knowledge is power. That’s certainly true in business—and with new technologies such as big data providing more accurate insight than ever (collated, calculated and combined from numerous reliable sources), there really is no excuse for ignoring valuable company and industry data.

    Read on to discover our top 20 key commerce metrics, and why they should matter to you. Then, discover how you’re doing, and learn to survive and thrive using this newfound knowledge…and power.

    Sponsored by Oracle

  • Presented by: Listrak

    Marketers now have the ability to easily use customer data, such as purchase and browse history, in ways that will motivate their customers into action. Coupled with engagement data and the latest automation technology, these messages can be completely personalized to each customer.

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    White Paper
    Date: June, 2015

    Whitepaper: Leveraging Browse Data is the Key to Personalization

    Marketers now have the ability to easily use customer data, such as purchase and browse history, in ways that will motivate their customers into action. Coupled with engagement data and the latest automation technology, these messages can be completely personalized to each customer.

    Sponsored by: Listrak

  • Presented by: Internet Retailer

    More than 600 vendors will be exhibiting at IRCE, in an exhibit hall spanning 250,000 square feet. That's a lot of vendors covering a lot of space. To provide a measure of direction, this special report highlights a handful of those technology and service providers.

    Quick view Download Now
    IR Special Reports
    Date: June, 2015

    A special report on a selection of IRCE 2015 exhibitors and the technologies and services they provide e-retailers

    Technology is at the heart of every e-commerce business, from the e-commerce platform that keeps a site up and running to the warehouse technology required to get an order picked, packed and out the door to the shopper. The fast clip of technology modernization keeps making applications smarter, faster, more accurate and often more cost-effective for retailers. Shopping for technology and services is among the reasons why more than 10,000 e-retail executives from around the world attend the Internet Retailer Conference & Exhibition, which takes place this month in Chicago.

    More than 600 vendors will be exhibiting at IRCE, in an exhibit hall spanning 250,000 square feet. That's a lot of vendors covering a lot of space. To provide a measure of direction, this special report highlights a handful of those technology and service providers.

  • Presented by: Listrak

    If you’re looking to significantly increase your online revenue, personalized product recommendations are the way to go. Average order values can increase 50%, conversion rates can increase 150% and revenue can increase 300%. Check out our latest tips for effectively leveraging relevant recommendations.

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    White Paper
    Date: May, 2015

    Personalize the Online Shopping Experience with Product Recommendations

    If you’re looking to significantly increase your online revenue, personalized product recommendations are the way to go. Average order values can increase 50%, conversion rates can increase 150% and revenue can increase 300%. Check out our latest tips for effectively leveraging relevant recommendations.

    Sponsored by: Listrak

  • Presented by: SAS Institute Inc.

    This white paper explores how organizations can shift their thinking to meet both the challenges and opportunities of marketing in the digital age.

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    White Paper
    Date: May, 2015

    Digital Marketing: Are You Ready to Go Agile? (SAS Best Practices paper)

    How is your organization adapting to the customer-centric digital landscape? Unlike the one-way conversation marketers had through traditional media, digital channels have given customers a voice to engage with each other and the companies they do business with. So how do marketers break back into the conversation?

    This white paper explores how organizations can shift their thinking to meet both the challenges and opportunities of marketing in the digital age. It addresses how making strategic decisions on audience, content and platforms is critical to message success. It offers best practices recommendations for developing more adaptive and relevant digital strategy.

    Sponsored by: SAS Institute Inc.

  • Presented by: Windsor Circle

    Download these free email marketing how-to guides and set up automated Welcome, Win-Back, Best Customer, Post Purchase Thank You, and Replenishment campaigns, as well as how to segment your customer list. Guides include case studies, step-by-step instructions, and more.

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    Free Guide
    Date: May, 2015

    Automated Email Marketing How-To Guides

    Download these free email marketing how-to guides and set up automated Welcome, Win-Back, Best Customer, Post Purchase Thank You, and Replenishment campaigns, as well as how to segment your customer list. Guides include case studies, step-by-step instructions, and more.

    Download all 5 guides today.

  • Presented by: VoyageOne

    Best practices on deploying turnkey technology and "one-step shop" value-added services, enabling US sellers to seamlessly sell products directly to online shoppers in China without a local entity, operations or warehouse.

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    Free Guide
    Date: May, 2015

    Download this free guide to learn:

    – What industry experts have to say about B2C "cross-border" eCommerce GOLD RUSH.
    – How to run efficient "cross-border" eCommerce operations, marketing and customer service in China.
    – Tips and tricks to China online shoppers likes, dislikes, and what type of products they want to buy online.
    – Insights on how to select a right 3rd-party Service Provider, offering turnkey ecommerce solutions and services with proven track records.
    – Best practices on deploying turnkey technology and "one-step shop" value-added services, enabling US sellers to seamlessly sell products directly to online shoppers in China without a local entity, operations or warehouse.

    Sponsored by: VoyageOne

  • Presented by: FedEx

    This exclusive Internet Retailer research report, commissioned by FedEx, examines how the savviest retailers in Internet Retailer’s Top 1000 are getting goods in the hands of their customers most efficiently.

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    IR Thought Leadership
    Date: May, 2015

    Practical advice and best practices on how successful e-retailers achieve fast fulfillment, on-time shipping and superior customer service

    This exclusive Internet Retailer research report, commissioned by FedEx, examines how the savviest retailers in Internet Retailer’s Top 1000 are getting goods in the hands of their customers most efficiently.

    These online retailers are decoding the evolving demographics of online shoppers--differences in shopping habits, perceptions and trends--that are changing consumer delivery, fulfillment, payment, marketing and shopping expectations.

    This report provides examples of the best practices that today’s top web retailers use to anticipate their customers’ order fulfillment and delivery needs, and adapt their fulfillment and delivery tactics accordingly.

    Sponsored by FedEx

  • Presented by: Windsor Circle

    Download the case study to learn more as well as access their automated data-driven emails.

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    Case Study
    Date: May, 2015

    Artbeads.com, a leading online retailer, leverages product, purchase, and customer data to increase opens 183% and grow their repeat buyer segment by 73%.

    Download the case study to learn more as well as access their automated data-driven emails.

    Sponsored by: Windsor Circle

  • Presented by: Kount

    In this eBook, we describe six warning signs of fraud and how chargeback lag distorts your profit and loss reporting.

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    IR Thought Leadership
    Date: April, 2015

    Are you experiencing higher than normal chargeback rates? You might be getting hit by fraudsters and not knowing it. That’s because it can take 60 – 90 days or more for chargebacks to be reported to you, making timely fraud detection nearly impossible. Worse, it exposes you to long-tail losses that can roll on for months, negatively affecting your bottom line.

    In this eBook, we describe six warning signs of fraud and how chargeback lag distorts your profit and loss reporting. Discover the key capabilities your fraud prevention solution needs to detect and shut down fraudulent chargebacks immediately – before they overwhelm you.

    Sponsored by Kount

  • Presented by: Oracle

    In this paper, we will examine five components critical to delivering the ideal digital experiences, including content, customers, and context.

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    IR Thought Leadership
    Date: April, 2015

    Leveraging customers, context and content to deliver the optimal digital experience

    B2C and B2B organizations agree that both product-centric and brand-focused content are essential to delivering a complete digital experience in today’s omnichannel retail environment. However, content can only be relevant when the context of the customer’s experience is part of the equation. In this paper, we will examine five components critical to delivering the ideal digital experiences, including content, customers, and context.

    Sponsored by Oracle

  • Presented by: Neustar

    Agari and Neustar have teamed up to create a new way to spare internet retailers from potentially devastating cyberattacks.

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    IR Thought Leadership
    Date: April, 2015

    Awareness and protection help prevent phishing and spoofing in email marketing

    With dozens of retailers both large and small suffering from the effects of cyberattacks in 2014, the security experts at Agari and Neustar recognized that marketers would require a new kind of authentication service.

    Agari and Neustar have teamed up to create a new way to spare internet retailers from potentially devastating cyberattacks. The two web-security companies are teaming up this year to help fend off cyberattacks that caused nearly $12 billion in lost sales for 1,500 brands in 2014. The combined service provides a brand with a global overview of all emails sent on their behalf, and a means to block fraudulent emails to their consumers.

    Sponsored by Neustar

  • Presented by: Acquia

    In this ebook, we’ll look at the trends sweeping over the commerce landscape and show you how you can take advantage of the content and commerce combination to sell your story.

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    IR Thought Leadership
    Date: March, 2015

    As the commerce platforms of the past begin to commoditize and feel the pressure of open source alternatives, the value in commerce operations comes not from implementing and maintaining the transaction engine but from building a compelling customer experience layer, using new capabilities that transform the classic shopping cart model to one with sophisticated personalization and multimedia and cross-platform capabilities.

    In this ebook, we’ll look at the trends sweeping over the commerce landscape and show you how you can take advantage of the content and commerce combination to sell your story.

    Sponsored by Acquia

  • Presented by: Symantec

    In the world of e-commerce, you need a targeted web strategy to ensure you’re offering customers the reassurance and guarantees they need to browse and buy confidently.

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    IR Thought Leadership
    Date: March, 2015

    Satisfaction guaranteed: why a little reassurance goes a long way in e-commerce

    Seventy percent of Americans are seriously concerned about identity theft. More than two thirds of online shoppers don't complete their purchase because of price. In the world of e-commerce, you need a targeted web strategy to ensure you’re offering customers the reassurance and guarantees they need to browse and buy confidently. For online merchants and customers alike, it's satisfaction guaranteed.

    Sponsored by Symantec

  • Presented by: Internet Retailer

    This special report explores the technologies B2B suppliers can use to drive sales online.

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    IR Special Reports
    Date: April, 2015

    A sponsored special report on the technology that's helping transform business-to-business e-commerce

    The Internet is changing the way that business-to-business suppliers do business.

    B2B buyers want to be able to connect with their supplier anytime, anywhere, using any device. They also expect their suppliers to provide many of the features found on consumer-facing e-commerce sites, such as site search, mobile-optimized websites and personalized shopping experiences.

    Even so, B2B buyers have very different needs than consumers buying on retail sites. Take personalization. Rather than expect a retailer to know a shopper’s brand and product preferences, B2B buyers expect suppliers to tailor the online buying experience to their company’s needs, just as a field sales representative would do offline.

    This special report explores the technologies B2B suppliers can use to drive sales online.

    This Special Report sponsored by Insite Commerce, Magento, WebLinc, Trust Pilot, and Oracle.

  • Presented by: Internet Retailer

    This special report explores the techniques and technologies marketers can use to engage mobile shoppers via email.

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    IR Special Reports
    Date: April, 2015

    A sponsored special report on what e-retailers can do to increase the effectiveness of email messages read on mobile devices

    Consumers are increasingly viewing email on mobile devices rather than on their personal computers. That poses new issues for marketers—some of which are seeing up to two-thirds of their emails opened on mobile devices. In particular, they have to figure out how to capture and hold the attention of consumers who are on the go.

    As email opens shift to mobile devices, marketers have to think about how to make their messages relevant, timely and intriguing enough to entice a consumer to open them. That may mean engaging consumers via lifecycle email campaigns that address customers’ needs as they evolve. For instance, they might send a shopper that has just completed a purchase an email thanking them for their purchase or send replenishment reminders for such products as printer cartridges, cosmetics, coffee or other items a consumer buys on a regular basis.

    This special report explores the techniques and technologies marketers can use to engage mobile shoppers via email.

    This Special Report sponsored by Bronto,and Windsor Circle.

  • Presented by: Mobify

    Get everything you need to know about mobile shopping in a single resource.

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    Free Guide
    Date: April, 2015

    Get everything you need to know about mobile shopping in a single resource.

    The Definitive Guide To Mobile Shopping: Learn, Plan, Invest, Execute has been developed with the needs of every team in your organization that touches mobile in mind:

    – We analyze the scope and growth of the mobile shopping economy for C-suite members
    – We provide concrete guidance on developing and integrating your mobile strategy for your marketing team
    – We present the critical questions you need to ask when choosing a mobile solution and solution provider
    – We deliver proven best practices to support your designers and developers in creating an optimal mobile shopping experience

    Sponsored by: Mobify

  • Presented by: Saleswarp

    This white paper will discuss how to achieve inventory transparency across the supply chain to deliver real-time information and a perfectly executed customer experience.

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    White Paper
    Date: April, 2015

    With customers making seamless use of a variety of retail channels, merchants will need to take a new look at how they access and manage inventory. Retailers need to have the flexibility and transparency to capture cross-channel customer demand, and meet it with any available inventory, no matter where it's located, and fulfill the order in the way the customer prefers.

    This white paper will discuss how to achieve inventory transparency across the supply chain to deliver real-time information and a perfectly executed customer experience.

    Sponsored by: Saleswarp

  • Presented by: Worldplay

    From a review of 25 of China’s major retailers and insights from 250 Chinese shoppers, Worldpay's new research offers insight into 7 of the key concerns Chinese shoppers have when completing a purchase - and deciding whether to become a repeat customer.

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    Industry Reports
    Date: April, 2015

    Worldpay's new research offers insight into seven of the key concerns Chinese shoppers have when completing a purchase—and deciding whether to become a repeat customer.

    We reviewed 25 of China's major retailers and interviewed 250 Chinese shoppers to help retailers prioritize where to adapt the shopper experience.

    This new research will help you:

    – Optimize every stage in the shopper journey from homepage through to confirmation
    – Discover what Chinese shoppers really look for in an online buying experience
    – Find out if you're you doing enough to minimize drop-outs and maximize conversion

    Sponsored by: Worldpay

  • Presented by: Internet Retailer

    In this 17-page special report, the mobile executives at two top retailers, a health care organization, a travel company, and an entertainment leader share their mobile app secrets, detailing the features and functions that businesses serving consumers today must have to succeed.

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    IR Thought Leadership
    Date: April, 2015

    Top executives at Shazam, Target, Airbnb, Rent The Runway and iTriage map out key features of highly successful mobile apps, which dominate consumers' digital time.

    Consumers spend 52% of all digital time within a mobile app. More than ever, retailers and other businesses must know how to craft a mobile app that meets customers' needs and sells products.

    Leading organizations in many industries have learned quite a bit about what makes a great mobile app, satisfying their customers. Retailers can learn from these businesses about what makes a remarkable and "sticky" mobile app.

    In this 17-page special report for readers of Internet Retailer and the new Mobile Strategies 360 (which will launch in May), the mobile executives at two top retailers (Target Corp. and Rent The Runway), a health care organization (iTriage LLC), a travel company (Airbnb Inc.) and an entertainment leader (Shazam) share their mobile app secrets, detailing the features and functions that businesses serving consumers today must have to succeed.

    Sponsored by: Dynatrace, Mobify, and WillowTree

  • Presented by: Bigcommerce

    Use this FREE guide to improve your marketing efforts, lower spend and increase conversion for your online store.

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    Free Guide
    Date: April, 2015

    What's inside:

    Ecommerce marketers are getting spread thin by emerging technologies and new potential customer touch points. This means that your brand's SEO, checkout and email experiences must be congruent with consumer preference and leading industry trends. Use this guide to improve your marketing efforts, lower spend and increase conversion for your online store.

    Download this free guide to learn:

    – How to optimize for mobile and local SEO
    – Tips and tricks to increase conversion and decrease abandoned cart
    – New trends in email marketing and the importance of situation-based messaging

    Sponsored by: BigCommerce

  • Presented by: ROI Revolution

    This report will give you an inside look on what's worked for us and how you can apply that to your own accounts to succeed in 2015.

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    Industry Reports
    Date: April, 2015

    With the constant flow of updates, new features, and new trends in the PPC world, it can seem impossible to ever catch up, let alone get ahead of the game.

    If you struggle with problems like:

    – Knowing the most profitable places to focus your PPC efforts,
    – Getting stuck with high cost per acquisition in your paid search campaigns,
    – Creating predictable and consistent growth with your AdWords initiatives...
    ... then you'll want this guide to taking advantage of the early adoption method.

    We've used this strategy over and over to insure record-breaking results for our clients, but we find that a shockingly small percentage of people actually follow these steps to success.

    This report will give you an inside look on what's worked for us and how you can apply that to your own accounts to succeed in 2015.

    Sponsored by ROI Revolution

  • Presented by: ROI Revolution

    This special report uncovers the top 8 paid search strategies profitable ecommerce retailers are using to win at paid search again and again.

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    Industry Reports
    Date: April, 2015

    Even among the most hardworking of paid search advertisers, common mistakes can cripple honest efforts at growth.

    Truly successful advertisers are the ones who learn how to avoid these pitfalls.

    This special report uncovers the top 8 paid search strategies profitable ecommerce retailers are using to win at paid search again and again.

    With 2015 just around the corner, there's never been a better time to start implementing these strategies and jumpstarting your own paid search profits.

    Download this special report to learn:

    – How the most attentive managers weed out wasteful keywords and save ad spend [Page 5].
    – 3 default AdWords settings that could be killing your profitability [Page 9].
    – Why ad position may be stunting your AdWords performance - and what you can do about it[Page 6].
    – 3 ways you can align paid search with the rest of your business for maximum growth [Page 8].
    – The critical approach to high-yielding remarketing campaigns [Page 7].

    Sponsored by ROI Revolution

  • Presented by: Windsor Circle

    Download this case study to learn how segmented promotional emails can boost conversions.

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    Case Study
    Date: April, 2015

    2x The Engagement From Segmenting Promotional Emails

    Griffin Technology used product, purchase, and customer data to segment their promotional emails to see 315% more conversions when compared to the site average.

    Download the case study to learn more as well as access their segmented promotional emails.

    Sponsored by Windsor Circle

  • Presented by: Listrak

    Download this research report to learn the average email campaign metrics for 2014 as well as new trends for 2015 that will help you get the most out of your email campaigns. This whitepaper will help you discover where your campaigns excel and where there are opportunities for improvement.

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    White Paper
    Date: April, 2015

    Email remains the highest-performing channel, returning $44.25 for every dollar spent on average. But retailers send out a variety of triggered and broadcast campaigns — from welcome to win-back and everything in between – and the performance of each campaign varies greatly.

    Download this research report to learn the average email campaign metrics for 2014 as well as new trends for 2015 that will help you get the most out of your email campaigns. This whitepaper will help you discover where your campaigns excel and where there are opportunities for improvement. Benchmarks include:

    – Average open rates by campaign type
    – Average unique click rates
    – Average conversion rates

    Download the white paper now.

    Sponsored by: Listrak

  • Presented by: Internet Retailer

    Deploying a more robust e-commerce platform was the No. 1 priority of retailers surveyed recently by Internet Retailer about their technology spending plans. And no wonder, given the opportunities and challenges online merchants face.

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    IR Thought Leadership
    Date: March, 2015

    Retailers and B2B online sellers need to ask vendors—and themselves—the right questions in order to make the optimal choice

    Deploying a more robust e-commerce platform was the No. 1 priority of retailers surveyed recently by Internet Retailer about their technology spending plans. And no wonder, given the opportunities and challenges online merchants face. On one hand, e-commerce is growing rapidly, and many e-retailers are outgrowing their current software—but choosing and deploying e-commerce software is not easy.

    Internet Retailer surveyed its e-commerce subscriber base on their plans for updating their technology infrastructure. What we discovered is that nearly 58% of respondents plan to upgrade their underlying e-commerce software within two years, including nearly a quarter that were in the midst of a re-platforming project.

    By analyzing the results, the editors of Internet Retailer have provided a game plan for retailers and B2B online sellers by delivering 10 key pieces of advice from online retailers and B2B sellers as well as industry experts about what to look for when choosing an e-commerce platform.

    Sponsored by Magento, Netsuite and Oracle

  • Presented by: Oracle

    Download this white paper from Aberdeen Group to learn the five best practices to get B2B e-commerce right and how to achieve best-in-class performance in customer retention, revenue growth, and operational efficiency.

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    IR Thought Leadership
    Date: March, 2015

    Research Report, Aberdeen Group

    Business buyers are more demanding than ever. They expect organizations to meet their precise needs through the life-cycle of interactions with B2B brands. This means providing today’s business buyers with consumer like-experiences that allow them to do their job better and easier, and making the complex simple.

    Download this white paper from Aberdeen Group to learn the five best practices to get B2B e-commerce right and how to achieve best-in-class performance in customer retention, revenue growth, and operational efficiency.

    Sponsored by Oracle

  • Presented by: FedEx

    This exclusive Internet Retailer research report, commissioned by FedEx, examines how the fastest-growing small to mid-sized retailers in Internet Retailer’s Top 1000 are achieving top sales and lasting customer loyalty.

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    IR Thought Leadership
    Date: March, 2015

    Successful Selling Strategies of the Internet Retailer Top 1000
    Data and analysis of the best practices America’s top web merchants are using to engage customers, increase sales and profits, and connect with the anywhere, anytime shopper

    This exclusive Internet Retailer research report, commissioned by FedEx, examines how the fastest-growing small to mid-sized retailers in Internet Retailer’s Top 1000 are achieving top sales and lasting customer loyalty.

    These web merchants are diverse by nature but share common traits in building and maintaining successful e-commerce sites that drive sales, attract and retain customers, and give consumers a superior shopping experience.

    This report will examine what these traits are and offer examples of the best practices that fast-growing web merchants are using to reach today’s consumers.

    Sponsored by FedEx

  • Presented by: Avalara

    If you use drop shippers, the combination of state tax laws, product sourcing, customer location and drop shipper location creates a likelihood of costly and risky errors.

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    IR Thought Leadership
    Date: March, 2015

    What you need to know about drop shipping

    If you use drop shippers, the combination of state tax laws, product sourcing, customer location and drop shipper location creates a likelihood of costly and risky errors.

    Read this whitepaper to discover how drop shipping may affect your tax liabilities and answer questions such as:

    – Should customers pay tax?
    – Who has the responsibility to collect?
    – What about goods for resale?

  • Presented by: Adyen

    If you’re a retailer looking to go global with e-commerce, then having a sound payments strategy is critical for success.

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    Industry Reports
    Date: March, 2015

    Cross-Border Payments:  Best Practices for Going Global

    If you’re a retailer looking to go global with e-commerce, then having a sound payments strategy is critical for success.  For instance, while the US is primarily credit card driven, in Europe, payment methods such as direct debit and online banking are much more popular; in China, Alipay is the preferred payment method, and in Mexico, Brazil, and Japan, many people pay for e-commerce transactions in convenience stores, with cash.  Adapting to these behaviors is vital to driving conversion.

    Payments consulting firm Edgar, Dunn & Company (EDC) recently interviewed businesses such as Spotify, Evernote, Inditex (Zara) and other leading brands, to uncover what really drives a successful global payments strategy.  This insight, combined with an analysis of global payment data from Adyen, is presented in the new white paper.

    Sponsored by: Adyen

  • Presented by: Windsor Circle

    Download this case study to learn how to leverage predictive marketing to create automated win-back and replenishment emails.

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    Case Study
    Date: March, 2015

    Half a Million in 6 Months from Predictive Marketing

    MyBinding.com, the largest online retailer for binding and laminating products, has made over half a million dollars in 6 months from data-driven marketing.

    Download this case study to learn how to leverage predictive marketing to create automated win-back and replenishment emails.

    Sponsored by: Windsor Circle

  • Presented by: RetailMeNot

    Uncover the issues impacting attribution assignment and how retailers are addressing these challenges. Learn how RetailMeNot helps marketers understand the consumer shopping journey and which channels convert a browsing consumer into a buying customer.

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    IR Thought Leadership
    Date: February, 2015

    As the digital landscape continues to evolve at a rapid rate, many retail marketers are struggling to view the cyclical consumer journey with a 360-degree lens. To understand the value of consumers along every step of their online—and offline—shopping paths, forward-thinking retailers are reinventing the way they assign value to the myriad of tactics in their marketing toolboxes. The result? New attribution models are helping retailers create more effective campaigns that attract new customers, accelerate sales conversion and increase revenues and profit margins.

    Uncover the issues impacting attribution assignment and how retailers are addressing these challenges. Learn how RetailMeNot helps marketers understand the consumer shopping journey and which channels convert a browsing consumer into a buying customer.

    Sponsored by RetailMeNot

  • Presented by: Acquia

    A recent Forrester survey found that nearly 60 percent of companies that sell products or services online have separate marketing and commerce teams.

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    IR Thought Leadership
    Date: February, 2015

    Six Steps Toward a Unified Content and Commerce Organization

    A recent Forrester survey found that nearly 60 percent of companies that sell products or services online have separate marketing and commerce teams. For many retailers, this siloed structure has resulted in what Forrester dubs the "two-site syndrome" in which the brand website is maintained separately from the commerce site.

    This separation forces consumers to make artificial choices—"Click here to learn more" or "Click here to shop"—that are based on the retailer's operating structure, not what's best for the shopper. The gaps that disrupt instead of enhance the consumer experience endure. Just 24 percent of companies in the Forrester survey share project teams and other operational leadership across marketing and commerce. More e-commerce teams report to corporate IT (23 percent) than to a marketing director (19 percent).

  • Presented by: Avalara

    How can you prevent your profits from disappearing into a black hole of fees and penalties? Start by understanding the three biggest transactional risks facing your business.

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    IR Thought Leadership
    Date: February, 2015

    Reducing transactional risk in your retail business

    Chargebacks, accounts receivable and sales tax compliance: the Bermuda triangle of back-end business management where time and money seem to mysteriously vanish. At least it can seem this way to retailers who are being pulled off course to deal with complex compliance regulations. One wrong turn and you could be headed straight for disaster—be it an audit, a dispute resolution or even bankruptcy.

    So how can you prevent your profits from disappearing into a black hole of fees and penalties? Start by understanding the three biggest transactional risks facing your business.

    Sponsored by Avalara

  • Presented by: Power Reviews

    PowerReviews set out to examine this shift in consumer expectations by surveying more than 800 American consumers. This report presents key findings from the survey and analysis, which explored in depth how ratings and reviews impact consumer decision making: where consumers are looking for this information and how it's affecting their buying behavior.

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    White Paper
    Date: March, 2015

    TECHNOLOGY DRIVES CONSUMER CHOICE AND DEMAND
    Technology has fundamentally changed the way we shop. Consumers have an unprecedented amount of choice in their purchase decisions: they are empowered with virtually all the information they need to buy at any moment. Subsequently, consumer expectations have shifted. Shoppers demand product specific information not only from retailers and manufacturers but also—and more importantly—from other consumers. And they want this information available at their fingertips no matter where they are.

    THE SHIFT IN CONSUMER EXPECTATIONS
    PowerReviews set out to examine this shift in consumer expectations by surveying more than 800 American consumers. This report presents key findings from the survey and analysis, which explored in depth how ratings and reviews impact consumer decision making: where consumers are looking for this information and how it's affecting their buying behavior.

    HERE ARE A FEW KEY FINDINGS DESCRIBED IN THIS REPORT:
    – Consumers' expectations and trust of reviews
    – Reviews and how they impact purchase decisions
    – Which format of reviews consumers prefer
    – The importance of negative reviews
    – Why customers leave (or don’t leave) reviews

    Click here to download the report.

    Sponsored by: PowerReviews