Alibaba’s Tmall Global now features goods from 14,500 overseas brands, 80% of them selling in China for the first time.
A special report on the security threats facing online merchants and the actions retailers can take to protect their businesses.
While the Internet enables millions of consumers to find a retailer’s site, it also exposes every online merchant to skilled cybercriminals.
The threats web retailers face mean security needs to be a focal point of merchants’ operations; to ignore the threats is to take a risk that can destroy a business. If consumers feel a site is unsafe, or they can’t access it because of a malicious attack, they will take their business elsewhere. Further, lax security precautions can earn a retailer a reputation as a high-risk merchant among payments processors and card networks, which will charge higher fees to offset that risk. Those higher interchange and payment-processing fees reduce a retailer’s margins.
But there are a number of vendors that retailers can work to help combat the threats. This special report provides answers to this difficult problem.