Retailers shift their ad spending from TV, radio and print ads to digital ads.
The 2016 Top 500® Guide Provides the Most Comprehensive Competitive E-Commerce Intelligence That Exists
The world’s leading e-commerce research resource is now available in its 13th edition. Available in a 352-page print/digital edition or through a subscription to the Top500Guide.com database, the 2016 Top 500 Guide provides complete rankings, profiles and financial and operating metrics—71 total in the print or digital format or 276 data elements in the database version, the most ever offered—of the 500 largest web merchants in the U.S. based on 2015 online sales. For the first time ever, retailers are not just ranked by annual web sales, but a separate ranking exists of Top 500 companies by their Performance Score, which assesses their online retailing holistically by 10 metrics in reference to their direct competitors as well as the U.S. e-commerce market overall.