QVC’s U.S. mobile commerce sales soar 63% in Q3

Total U.S. web sales increased 12%, comprising 41% of total company sales.

Bill Siwicki

QVC is a mobile monster, ranked No. 3 in the2014 Internet Retailer Mobile 500, behind only Apple Inc. and Amazon.com Inc. And a steadily increasing number of QVC online shoppers continue to go mobile. In the third quarter of 2013, QVC’s U.S. mobile commerce sales grew 63%, reaching $169.2 million, or 31.6% of total web sales, up from $103.8 million, or 21.7% of web sales, in the third quarter of 2012, reports QVC parent company Liberty Interactive Corp.

For the third quarter of 2013 ended Oct. 31, Liberty Interactive, No. 5 in the 2013 Internet Retailer Top 500 Guide, reports:

“QVC again posted solid results in the U.S., while the international markets proved more challenging and were negatively impacted by currency fluctuations in Japan and the U.K.” says Greg Maffei, Liberty Interactive president and CEO.

In the third quarter of 2013, Maffei adds, Liberty Interactive announced its plan to create new QVC Group and Liberty Digital Commerce Group tracking stocks (where stock prices are based on the operations of a division being tracked) and repurchased $303 million of Liberty Interactive stock for a total of $854 million repurchased year to date.

For the first three quarters of 2013 compared with the same period in 2012, Liberty Interactive reports:



e-commerce earnings, m-commerce, mobile commerce, mobile sales, Q3 earnings, QVC