Except for Europe, the worldwide web was a good place for Crocs in Q2

European web sales declined 17%, but grew 17% and 44% in North America and Asia.

Mark Brohan

The gains in e-commerce came in the U.S. and Asia, but it was a different story in Europe.

For the quarter ended June 30, Crocs, No. 183 in the 2012 Internet Retailer Top 500, reported:

The web accounted for 9.0% of total sales compared with 9.5% in the second quarter of 2011.

“Conditions in Europe, including currency headwinds, and slower than expected retail sales in the Americas resulted in slightly lower growth than expected,” says CEO John McCarvel.

For the first six months:

The web accounted for 8.4% of total sales compared with 8.6% in in the first two quarters of 2011.


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