Katie Evans , Managing Editor, International Research
Doug Levy Assumes Role of CEO
DALLAS, TX-(June 5, 2009) - imc2 recently announced the promotion of Marc Blumberg from executive vice president to president. In his role as president, Blumberg will focus on a broad set of responsibilities, including imc2`s people, work and client relationships.
Blumberg, a co-founder of imc2, has been focused for the past few years on developing and evolving imc2`s overall philosophy and thought leadership. Deeply engrained in the changing marketing landscape, he will be able to quickly engage with the agency`s teams and clients to add tangible value.
With Blumberg`s promotion to imc2 president, Doug Levy, formerly president, will now serve as CEO and focus his efforts on the company`s vision and strategy. Levy will also be responsible for corporate functions.
"Marc`s passion for marketing, his pivotal role in the agency`s transition from a digital to a brand engagement agency, as well as his ability to bring out the best in people were all reasons why I am confident he is the best person to lead imc2 as we continue to broaden the value we bring our clients," stated Levy.
Other executive changes include:
Founded in 1995, imc2 is an agency that fosters engagement between brands and people to develop sustainable relationships. With a deep heritage in digital marketing, imc2 is redefining the way that companies view agencies, providing a stronger strategic perspective and blending interactive, emerging, and traditional media to create and increase trust and transactions. With offices in Dallas, New York City and Philadelphia, imc2 serves a broad client base, including Procter & Gamble, Pfizer, The Coca-Cola Company, Johnson & Johnson, GlaxoSmithKline and Hasbro. Please visit www.imc2.com for more information or follow us at twitter.com/imcsquared.