Knowlan`s Installs Pricer Electronic Shelf Labels from StoreNext

Paul Demery

St. Paul independent speeds up delivery of price changes to customers

PLANO, Tex. - July 20, 2006 - Knowlan`s Super Markets, Inc., an independent grocery chain that operates Festival Foods stores in Minnesota, has tapped StoreNext Retail Technologies LLC to upgrade IT systems at four of its nine stores.

Knowlan`s operates six Festival Foods and two Knowlan`s stores and in recent months has installed StoreNext`s PricerĀ® Infrared Electronic Shelf Labeling system for pricing management and accuracy at three of its existing Festival Foods stores. The seventh Festival Foods store will open this Fall with the Pricer ESL.

The independent retailer also uses StoreNext`s ISS45 point-of-sale (POS) software and Fujitsu TeamPoS 2000 POS hardware. "We were interested in upgrading our ESL system and wanted to replace it with the most competitive system available. We were looking for two things: pricing accuracy and efficiency. We shopped around and StoreNext`s Pricer solution impressed us the most," said Ed Doud, director of retail technology, Knowlan`s Super Markets Inc. "It offered us the best in-store ESL system - with extremely aesthetic display tags, easy-to-use, swift price changes and accurate pricing. As promised, the installation and functioning of the system has been very smooth with quick acceptance by customers and staff."

RDS, StoreNext`s Minnesota and North Dakota dealer, is working in tandem with Knowlan`s on the technology rollout. "We are seeing more independent grocers use digital technology to enhance the shopper`s experience, as well as store operations" said Ray Carlin, president and chief executive officer at Plano, Texas-based StoreNext. "The Pricer ESL system offers Knowlan`s a better label design, longer life and faster wireless technology for quick prices changes."

Knowlan`s Super Markets, Inc. was founded in the early 1900s and has since expanded to nine stores. The privately held regional chain, based in the twin cities of St. Paul and Minneapolis, is recognized for outstanding customer service and a wide variety of prepared, natural and organic products. Pricer is the most feature-rich ESL solution on the market. It fully adapts to any retail need with features including fast and reliable high-speed infrared communications and rugged, theft-proof labels that attach easily to shelf edges.

About StoreNext
StoreNext Retail Technologies LLC is the No. 1 supplier of retail technology to independent grocers and regional chains. Based in Plano, Texas, StoreNext is a joint venture of Retalix Ltd. (NASDAQ: RTLX) and Fujitsu Transaction Solutions Inc. and markets Fujitsu POS hardware, Retalix`s ISS45 POS software and Internet Connected Services for managing stores via Web-enabled applications. StoreNext is the only major retail IT company focused exclusively on meeting the needs of this wholesaler-served market with packaged solutions that were previously available, affordable or practical only for large chains. Web site: www.storenext.com.

About Knowlan`s Super Markets, Inc.
Festival Foods stores in St. Paul and Minneapolis are owned by Knowlan`s Super Markets, Inc. The company, based in Vadnais Heights, Minnesota, owns six Festival Foods stores and two Knowlan`s stores. Knowlan`s Super Markets, Inc. is a privately held company founded in the early 1900s. Web site: www.festivalfoods.net.

About Pricer AB
Pricer, founded in 1991 in Sweden, has a leading position as a supplier of electronic display solutions to the retail industry. Web site: www.pricer.com.


business finance, Electronic Shelf Label, Grocery store, Plano, Texas, Texas