Paul Demery , Managing Editor, B2B E-commerce
CAMBRIDGE, MA and NEW YORK, NY, March 15, 2004 - Akamai Technologies, Inc. (NASDAQ: AKAM) and MLB Advanced Media, LP (MLBAM) today announced the selection of Akamai for Major League Baseball content distribution and streaming of audio and video. Under the multi-year agreement, Akamai will provide content delivery of MLB.com and Major League Baseball`s 30 team Web sites including streaming of Major League Baseball live and on-demand video and audio game-casts. The integration with Akamai began last month, and will be fully operational by Opening Day.
Akamai`s support of multiple media formats enables MLBAM to offer fans a choice of media players.
Joe Choti, senior vice president and CTO of MLB Advanced Media, which is owned jointly by all 30 major-league teams, stated, "There is tremendous interest in baseball and the content of baseball, and we are looking forward to the start of another exciting season. Our relationship with Akamai supports our efforts to provide baseball fans all over the world with a consistent, high-quality online experience at all times."
"The passion for Major League Baseball and the ubiquity of the Internet make for a perfect match," said George Conrades, chairman and CEO of Akamai. "We`re excited to bring the two together in a rich, engaging experience for all fans."
Major League Baseball is the leader among major U.S. professional sports leagues in bringing live audio and video to the Web. MLB.com offers live audio broadcasts of all games, and in 2003, began selling live video Webcasts for roughly half of regular-season games, depending on local-market blackout restrictions. MLB.com had over half a million paid subscribers last year, including over 150,000 for its live video service.
Utilizing Akamai`s platform, MLBAM expects to once again set new records for MLB.com in 2004. "MLB.TV features over 250 live games per month. Akamai`s proven network is ideal for handling this extensive amount of content," continued Choti. Akamai`s EdgeComputingSM service for Web-based applications such as `virtual waiting room,` which is used by today`s leading online ticketing agencies, will also prove valuable to MLB.com`s successful ticket sales. This on-demand Web application is supported as part of Akamai`s unique EdgeSuite® service being provided to MLB.com.
About MLB Advanced Media, LP
Established in June 2000 following a unanimous vote by the 30 Major League Baseball club owners to centralize all of Baseball`s Internet operations, MLB Advanced Media L.P. (MLBAM) is the interactive media and Internet company of Major League Baseball. MLBAM manages the official league site (http://mlb.com), and each of the 30 individual Club sites to create the most comprehensive Major League Baseball resource on the Internet. MLB.com offers fans the most complete baseball information on the web, including up-to-date statistics, game summaries, extensive historical information, and exclusive features about Major League Baseball events and programs, including on-line ticket sales, baseball merchandise, authenticated memorabilia and collectibles, fantasy games, live radio broadcast of games, live and archived webcasts of games, pitch-by-pitch enactment of games, and video highlights.
Akamai® is the global leader in distributed computing solutions and services, making the Internet predictable, scalable, and secure for conducting profitable e-business. The Akamai on demand platform enables customers to easily extend their Web operations - with full control - anywhere, anytime, without the cost of building out infrastructure. Headquartered in Cambridge, Massachusetts, Akamai serves hundreds of today`s most successful enterprises and government agencies around the globe. Akamai is The Business Internet. For more information, visit www.akamai.com.
# # #
Akamai Statement Under the Private Securities Litigation Reform Act The release contains information about future expectations, plans and prospects of Akamai`s management that constitute forward-looking statements for purposes of the safe harbor provisions under The Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those indicated by these forward-looking statements as a result of various important factors including, but not limited to, the effects of any attempts to intentionally disrupt our services or network by hackers or others, failure to have available sufficient transmission capacity, a failure of Akamai`s network infrastructure, and other factors that are discussed in the Company`s Annual Report on Form 10-K, quarterly reports on Form 10-Q, and other documents periodically filed with the SEC.
Akamai Technologies, Inc.