The social network, with 60 million daily users, plans to begin selling sunglasses with a built-in camera for $129.99.
Online retail is hard, grocery retail is really hard, so online grocery is, of course, really, really hard.”
The ads offered by Facebook and Pinterest and other social networks are cost-effective and drive sales.
Sponsored by 2013 Social Media 300
Q: How can a manufacturer make production descriptions available to retailers that sell its products?
How can a manufacturer make production descriptions available to retailers that sell its products and still have the manufacturer’s own website recognized by Google as the original source of the ...
A: I would recommend that you have one description which you use on your own site and offer e-retailers an alternate description.
Google is generally reasonably good at determining that the manufacturer’s site deserves to rank highly, or even number one, for the content within a product description. They take numerous factors ...
Founder, NetConcepts and ScienceofSEO.com
Changes to Google’s ranking scheme puts more emphasis on serving mobile shoppers well. Links and ... 0Optimize retail email for mobile apps and web
Email should route traffic to the consumer’s preferred destination, whether it’s the retailer’s mobile website ... 0Pokemon GO and the future of in-store augmented reality
Augmented reality allows retailers to give shoppers instant product details and promotions through their smartphones. 0How to improve mobile checkout
IKEA provides a glimpse of the future with a test that lets consumers scan items ... 05 reasons to rewire electronics and appliances e-commerce
A survey shows how consumer electronics and appliance e-retailers can better serve online shoppers. 0Are retailers correctly measuring return on online ad spend?
Marketing-adjusted profitability—revenue minus the cost of product and marketing—and customer lifetime value can be more ... 0How an e-retailer manages messaging in a multicultural workforce
Though many on your team may be fluent in English, nuances might be missed and ... 0Digital strategies for revitalizing rebates
Use rebates to gain valuable information and improve customer service levels. 0How Amazon priced deals on Prime Day 2016
Amazon featured many products not available on the sites of major competitors, and varied prices ... 04 ways to influence social influencers
In an age of promotional clutter, go the extra mile to excite the influential people ... 0
Retailers face potentially heavy costs if a proposal for changing Internet address rules goes through. ... 6Social selling or simply annoying?
Nearly every day I get a new announcement about a service that helps e-retailers set ... 5Daily deal overload
Deals should be tailored to their audience. 5No m-commerce site? You're losing sales—big time
A prominent e-commerce figure tells how to figure out your mobile revenue. 5The future of social commerce isn’t on Facebook
The social network wants retailers to integrate its features into their sites. 5Bye bye, BlackBerry
The smartphone operating system continues to sink. Why bother? 5Executing the basics
There were no secret ingredients that turned Diapers.com from a category leader into a category ... 4Here comes social media—ready or not
One of the most frequently mentioned topics the 2010 Internet Retailer Conference & Exhibition in ... 4Which is more important: a site or an app?
No question: an m-commerce site. 4Welcome e-mails are hit or miss
Welcome e-mails offer retailers a prime opportunity to present a unique deal. 4
Senior analyst, research & marketing, Hitwise/Connexity
Source: E-CommerceJanuary 28, 2016, 2:56 PM
Consumers mostly search on mobile devices, and those searches are often for discounts and may ... Read More
Founder and CEO, NewStore
Co-founder and CEO, CodeBroker
Source: Mobile CommerceJanuary 5, 2016, 12:04 PM
Redemption rates vary widely, but can be high when consumers request a mobile coupon. Read More
Source: Mobile CommerceJanuary 4, 2016, 2:59 PM
A mobile-friendly site is required to show up high on Google, and click-to-call buttons and ... Read More
Founder and CEO, Moovweb
CEO & co-founder, WebLinc
Source: Mobile CommerceDecember 11, 2015, 11:43 AM
Email drove the most mobile traffic, and mobile shoppers stayed longer than last year. Read More
Source: E-CommerceDecember 9, 2015, 9:19 AM
Holiday shopping has shifted, with deals coming earlier and mobile shopping becoming more prevalent. Read More
Vice president of mobile, Adobe Marketing Cloud
Chief revenue officer, Criteo
senior vice president, paid digital media, PM Digital
Source: E-CommerceNovember 2, 2015, 9:30 AM
More consumers are searching on mobile devices and that provides opportunity for better contextual ads, ... Read More
Vice president of marketing, Moovweb
Vice president, innovation and design, Worldpay US
Source: Mobile CommerceAugust 31, 2015, 1:05 PM
They want to browse online, continue their search on mobile websites and complete a purchase ... Read More
Head of marketing, AppsFlyer
Source: Mobile CommerceAugust 19, 2015, 11:08 AM
Many marketers who remarket to online shoppers, don’t use the technique to reach mobile shoppers. ... Read More
SVP display, Rakuten Marketing
Vice president, business development, Gravy
Director of marketing, CDNetworks
Source: Mobile CommerceJune 24, 2015, 11:11 AM
Sites easy for mobile shoppers to use are clean, simple and well-organized. And they load ... Read More
Vice President of Business Development | Bindo
Source: Mobile CommerceJune 22, 2015, 1:21 PM
Beacons enable retailers to provide targeted offers to store shoppers, gather valuable consumer information and ... Read More
General manager, Systems Middleware, IBM
President, Fixer Group Consulting
Source: E-CommerceMay 28, 2015, 11:50 AM
Fast-growing retailers are often racing against the clock as they move from one e-commerce platform ... Read More
Story teller & lead business analyst, ThoughtWorks
Product marketing manager, Adobe
EVP and co-founder, GPShopper
EVP of product and strategy, Genesys