Commentary

Ask the Experts

Q: How can a manufacturer make production descriptions available to retailers that sell its products?

How can a manufacturer make production descriptions available to retailers that sell its products and still have the manufacturer’s own website recognized by Google as the original source of the ...

A: I would recommend that you have one description which you use on your own site and offer e-retailers an alternate description.

Google is generally reasonably good at determining that the manufacturer’s site deserves to rank highly, or even number one, for the content within a product description. They take numerous factors ...

Stephen Spencer

Founder, NetConcepts and ScienceofSEO.com

Have a Question? Ask one of our experts... ask now. See Past Questions

Advertisement

Popular Threads

Most Recent Posts

Jack Love

Publisher, Chairman

Source: E-Commerce

January 25, 2011, 11:45 AM
Why Web Stores Always Need Remodeling

To succeed online, e-retailers must do that which is totally foreign to bricks-and-mortar retailing: redesign their web stores at ... Read More

Jack Love

Publisher, Chairman

Source: E-Commerce

January 10, 2011, 12:29 PM
IRCE 2011: The E-Commerce Race is On

Online sales growth is but one indicator that the retail landscape is tilting dramatically in ... Read More

advertisement