Twitter’s algorithm changes likely mean fewer consumers will see a brand’s tweets.
If there's something you've bought offline that you weren't able to buy online, we're probably thinking about that.”
Candy, jewelry, apparel and date nights will constitute a big chunk of the nearly $20 billion projected in Valentine’s Day sales, with online shoppers ...
Sponsored by 2013 Social Media 300
Q: We have 5 retail locations, online and a distribution center. What best practices work to achieve synergy between the channels?
Our challenges are with our Made In Washington brand: 5 retail locations, online and distribution center. Inventory is an easy-to-identify issue. But beyond that what best practices do experts see ...
A: It is very important to integrate the customer and transaction data for all channels into a single view of the customer.
From a CRM [customer relationship management] background, It is very important to integrate the customer and transaction data for all channels into a single view of the customer. Beyond customer ...
Principal, JAC CRM Consulting LLC.
A lot of the impact shows up in search marketing results and other online channels. 0Creating website forms that give as well as they receive
Website forms need to instill consumer confidence at the most critical juncture in online commerce. ... 0The Uber-ization of retail
“Those cars” deliver a strong message for retailers. 04 e-commerce predictions for 2016
Retail websites will get less boring and marketing and tech teams will face more pressure ... 0Optimize site render time to celebrate a more profitable 2016
What matters is how quickly a consumer can begin navigating a website, not how long ... 0The pros and cons of Magento
It’s rich in features and there is a broad Magento community, but it may be ... 0How to take website photos and write product descriptions
Lighting, angles and consistency are crucial photos. Keep descriptions concise and tailor the tone to ... 0Mobile coupons work if you follow some basic rules
Redemption rates vary widely, but can be high when consumers request a mobile coupon. 0Mobile is a must for turning local searches into sales
A mobile-friendly site is required to show up high on Google, and click-to-call buttons and ... 0How e-retailers plan to improve personalization in 2016
An analysis of the projects retailers put up for bid suggests they’re focused on getting ... 0
Retailers face potentially heavy costs if a proposal for changing Internet address rules goes through. ... 6Social selling or simply annoying?
Nearly every day I get a new announcement about a service that helps e-retailers set ... 5Daily deal overload
Deals should be tailored to their audience. 5No m-commerce site? You're losing sales—big time
A prominent e-commerce figure tells how to figure out your mobile revenue. 5The future of social commerce isn’t on Facebook
The social network wants retailers to integrate its features into their sites. 5Bye bye, BlackBerry
The smartphone operating system continues to sink. Why bother? 5Executing the basics
There were no secret ingredients that turned Diapers.com from a category leader into a category ... 4Here comes social media—ready or not
One of the most frequently mentioned topics the 2010 Internet Retailer Conference & Exhibition in ... 4Which is more important: a site or an app?
No question: an m-commerce site. 4Welcome e-mails are hit or miss
Welcome e-mails offer retailers a prime opportunity to present a unique deal. 4
CEO, Catchpoint Systems
Vice President & Research Director, Forrester Research
Source: E-CommerceApril 28, 2015, 11:48 AM
Retailers selling online around the world emphasized the importance of linking stores and the web, ... Read More
Source: E-CommerceApril 27, 2015, 9:40 AM
Lessons from 2014 can help retailers start now to plan their marketing campaigns for the ... Read More
Source: E-CommerceApril 26, 2015, 5:46 PM
An analysis of online reviews shows that the pleasing smell of the anti-dandruff shampoo is ... Read More
Chief marketing officer & EVP, HookLogic
Senior consultant, FitForCommerce
Vice president of marketing, Elastic Path
Vice president of client services, Listrak
Source: E-CommerceApril 17, 2015, 1:13 PM
One key is to train store associates to get customers’ email addresses. A great way ... Read More
Product marketing manager, Adobe
Vice President, Retail Industry Strategy, Epsilon
Source: E-CommerceApril 15, 2015, 2:45 PM
Smart retailers are combining the data they collect from their stores, online and mobile assets ... Read More
CEO and founder, MarketLive Inc.
Source: E-CommerceApril 8, 2015, 5:10 PM
It’s time to create a seamless flow of information from store shelves to online resources ... Read More
Vice president of sales, Emma
Source: E-CommerceApril 7, 2015, 12:03 PM
Integrate your email marketing program with your e-commerce platform. That way the email system can ... Read More
Chief editor, East-West Digital News
As Russia’s B2B e-commerce market tops $600 billion in sales, the CEO of a Russian ... Read More
B2B marketing director, Straight North
Source: E-CommerceApril 1, 2015, 2:45 PM
First, understand your customer: Is she just getting to know you or a loyal customer? ... Read More
Senior director, professional services, Resonate
Managing director, Shopatron
Source: E-CommerceMarch 13, 2015, 10:59 AM
Training, signage and motivation are all critical elements to making in-store pickup work. If done ... Read More
CEO and co-founder, Certona
Source: E-CommerceMarch 12, 2015, 12:12 PM
With holiday promotions starting as early as September, now is the time to assess the ... Read More
Market research manager, Listrak
APM technical evangelist, Dynatrace
Vice president of product and innovation, Digital River
Source: E-CommerceMarch 10, 2015, 5:17 PM
Consumers are increasingly comfortable paying for online services, whether it’s for music or software, on ... Read More
Founder and CEO, Retention Science
Director of marketing, Feedvisor
Source: E-CommerceMarch 10, 2015, 4:42 PM
Letting Amazon handle fulfillment has big advantages, including making products eligible for Prime shipping. But ... Read More
Vice president of marketing, RJMetrics
Source: E-CommerceMarch 9, 2015, 12:17 PM
RJMetrics data shows e-commerce companies founded in 2013 grew twice as fast as those found ... Read More
Content manager & PR executive, Hit Search
Security analyst, Tripwire
Source: E-CommerceMarch 4, 2015, 4:52 PM
Criminals know how to exploit Internet vulnerabilities to penetrate retailers' networks. Here are some insights ... Read More
Managing Director, KupiVIP E-Commerce Services