Retailers shift their ad spending from TV, radio and print ads to digital ads.
Online retail is hard, grocery retail is really hard, so online grocery is, of course, really, really hard.”
Sellers say they are faring particularly well on the marketplaces of Amazon and Wal-Mart so far this holiday season.
Sponsored by 2013 Social Media 300
Q: How can a manufacturer make production descriptions available to retailers that sell its products?
How can a manufacturer make production descriptions available to retailers that sell its products and still have the manufacturer’s own website recognized by Google as the original source of the ...
A: I would recommend that you have one description which you use on your own site and offer e-retailers an alternate description.
Google is generally reasonably good at determining that the manufacturer’s site deserves to rank highly, or even number one, for the content within a product description. They take numerous factors ...
Founder, NetConcepts and ScienceofSEO.com
Many shoppers worry about size and color, or being unsure of the recipient’s address. Here ... 0What shoppers should see when they click on your search ads
Ask why the consumer is on the landing page, what she should be doing and ... 0The science behind Black Friday and Cyber Monday pricing
How e-retailers like Amazon use data to project sales and set prices. 0Brands: It’s not too late to 'elf yourself'
Become as helpful as possible to retailers and consumers, enabling the smoothest online shopping experience. 0Know your online competitors and put that knowledge to work
Analyzing rivals’ channel strategies and clickstream data can help retailers hone their marketing plans. 03 strategies for maximizing Cyber Monday online sales
A survey shows consumers begin scouring online ads well in advance of the big sale ... 0The cart replaces the shopping list in online food shopping
That means marketers must focus on getting items directly into the cart, and not on ... 0How to prevent a site error from becoming an e-commerce fiasco
Machine learning can detect anomalies, such as an item priced far below its actual price. 0How to test the impact of programmatic advertising
This testing method filters out clicks that are not meaningful, providing a truer picture of ... 03 marketing tips to maximize customer value this holiday season
As important as getting shoppers to buy one item is enticing them to make additional ... 0
Retailers face potentially heavy costs if a proposal for changing Internet address rules goes through. ... 6Social selling or simply annoying?
Nearly every day I get a new announcement about a service that helps e-retailers set ... 5Daily deal overload
Deals should be tailored to their audience. 5No m-commerce site? You're losing sales—big time
A prominent e-commerce figure tells how to figure out your mobile revenue. 5The future of social commerce isn’t on Facebook
The social network wants retailers to integrate its features into their sites. 5Bye bye, BlackBerry
The smartphone operating system continues to sink. Why bother? 5Executing the basics
There were no secret ingredients that turned Diapers.com from a category leader into a category ... 4Here comes social media—ready or not
One of the most frequently mentioned topics the 2010 Internet Retailer Conference & Exhibition in ... 4Which is more important: a site or an app?
No question: an m-commerce site. 4Welcome e-mails are hit or miss
Welcome e-mails offer retailers a prime opportunity to present a unique deal. 4
CEO and co-founder, Certona
Source: E-CommerceMarch 12, 2015, 12:12 PM
With holiday promotions starting as early as September, now is the time to assess the ... Read More
Market research manager, Listrak
Director of sales engineering and APM evangelism, Dynatrace
Vice president of product and innovation, Digital River
Source: E-CommerceMarch 10, 2015, 5:17 PM
Consumers are increasingly comfortable paying for online services, whether it’s for music or software, on ... Read More
Founder and CEO, Retention Science
Director of marketing, Feedvisor
Source: E-CommerceMarch 10, 2015, 4:42 PM
Letting Amazon handle fulfillment has big advantages, including making products eligible for Prime shipping. But ... Read More
Vice president of marketing, RJMetrics
Source: E-CommerceMarch 9, 2015, 12:17 PM
RJMetrics data shows e-commerce companies founded in 2013 grew twice as fast as those found ... Read More
Content manager & PR executive, Hit Search
Security analyst, Tripwire
Source: E-CommerceMarch 4, 2015, 4:52 PM
Criminals know how to exploit Internet vulnerabilities to penetrate retailers' networks. Here are some insights ... Read More
Managing Director, KupiVIP E-Commerce Services
Director, Product Strategy, IBM Commerce
Source: E-CommerceMarch 2, 2015, 12:02 PM
IBM data suggests consumers in the Northeast shopped online considerably more during the recent big ... Read More
VP, Communications, MarkMonitor
Vice President of products and marketing, Plumgrid
Source: E-CommerceFebruary 23, 2015, 3:24 PM
Retailers are increasingly building their own cloud computing systems to keep control of their digital ... Read More
Director, Wholesale Distribution Industry Lead, NetSuite Inc.
VP of product development, Masterminds Digital
Source: E-CommerceFebruary 20, 2015, 10:27 AM
Advances in computing technology make “big data” available to even smaller web retailers. And using ... Read More
Chief privacy officer, Listrak
Source: E-CommerceFebruary 18, 2015, 3:09 PM
Here is what Comcast, Microsoft, AOL and Google say about how they decide whether to ... Read More
Director, Borland portfolio, Micro Focus
Source: E-CommerceFebruary 11, 2015, 9:18 AM
Keeping web sites running properly is more complicated than ever, now that consumers access the ... Read More
Chief marketing officer, OwnOnly
Chief strategy officer, eBay Enterprise Marketing Solutions
Source: E-CommerceFebruary 5, 2015, 1:33 PM
Marketers must account for the possibility a shopper saw several types of ads before making ... Read More
Managing director, Acceleration Partners
Source: E-CommerceJanuary 30, 2015, 4:02 PM
A shopper may research several sources and see a number of ads before purchasing online, ... Read More
Source: E-CommerceJanuary 30, 2015, 1:10 PM
The Marketplace Fairness Act would require many more online retailers to collect sales tax, but ... Read More
Chief marketing officer, SmartFocus
Managing Director, Commonwealth Supply Chain Advisors
While the new pricing structure has the obvious potential to significantly increase transportation costs for ... Read More
Vice president, Credit Risk Management, Behalf
Double your conversion rates with just two more words in your copy: “You’re pre-approved.” Read More