Retailers shift their ad spending from TV, radio and print ads to digital ads.
Online retail is hard, grocery retail is really hard, so online grocery is, of course, really, really hard.”
Sellers say they are faring particularly well on the marketplaces of Amazon and Wal-Mart so far this holiday season.
Sponsored by 2013 Social Media 300
Q: How can a manufacturer make production descriptions available to retailers that sell its products?
How can a manufacturer make production descriptions available to retailers that sell its products and still have the manufacturer’s own website recognized by Google as the original source of the ...
A: I would recommend that you have one description which you use on your own site and offer e-retailers an alternate description.
Google is generally reasonably good at determining that the manufacturer’s site deserves to rank highly, or even number one, for the content within a product description. They take numerous factors ...
Founder, NetConcepts and ScienceofSEO.com
Many shoppers worry about size and color, or being unsure of the recipient’s address. Here ... 0What shoppers should see when they click on your search ads
Ask why the consumer is on the landing page, what she should be doing and ... 0The science behind Black Friday and Cyber Monday pricing
How e-retailers like Amazon use data to project sales and set prices. 0Brands: It’s not too late to 'elf yourself'
Become as helpful as possible to retailers and consumers, enabling the smoothest online shopping experience. 0Know your online competitors and put that knowledge to work
Analyzing rivals’ channel strategies and clickstream data can help retailers hone their marketing plans. 03 strategies for maximizing Cyber Monday online sales
A survey shows consumers begin scouring online ads well in advance of the big sale ... 0The cart replaces the shopping list in online food shopping
That means marketers must focus on getting items directly into the cart, and not on ... 0How to prevent a site error from becoming an e-commerce fiasco
Machine learning can detect anomalies, such as an item priced far below its actual price. 0How to test the impact of programmatic advertising
This testing method filters out clicks that are not meaningful, providing a truer picture of ... 03 marketing tips to maximize customer value this holiday season
As important as getting shoppers to buy one item is enticing them to make additional ... 0
Retailers face potentially heavy costs if a proposal for changing Internet address rules goes through. ... 6Social selling or simply annoying?
Nearly every day I get a new announcement about a service that helps e-retailers set ... 5Daily deal overload
Deals should be tailored to their audience. 5No m-commerce site? You're losing sales—big time
A prominent e-commerce figure tells how to figure out your mobile revenue. 5The future of social commerce isn’t on Facebook
The social network wants retailers to integrate its features into their sites. 5Bye bye, BlackBerry
The smartphone operating system continues to sink. Why bother? 5Executing the basics
There were no secret ingredients that turned Diapers.com from a category leader into a category ... 4Here comes social media—ready or not
One of the most frequently mentioned topics the 2010 Internet Retailer Conference & Exhibition in ... 4Which is more important: a site or an app?
No question: an m-commerce site. 4Welcome e-mails are hit or miss
Welcome e-mails offer retailers a prime opportunity to present a unique deal. 4
Founder, Return Logic
Source: E-CommerceSeptember 26, 2015, 6:37 PM
Consumers often give reasons for returns they think will ensure they get a refund. E-retailers ... Read More
Chief editor, East-West Digital News
Source: E-CommerceSeptember 25, 2015, 5:27 PM
The company has 17 physical stores in Russia. Read More
SVP and general manager, Experian Data Quality
Source: E-CommerceSeptember 25, 2015, 2:49 PM
Retailers need to get a jump on data management before the start of the holiday ... Read More
Chief editor, East-West Digital News
Source: E-CommerceSeptember 17, 2015, 3:37 PM
More Russians are buying from foreign retail sites, and China is capturing a big share ... Read More
Chief marketing officer, Reflektion
Source: E-CommerceSeptember 15, 2015, 3:10 PM
Compared to the many digital services that understand just what we want, online retail seems ... Read More
Vice president of sales, Emma
Vice president of products and marketing, Social Annex
CEO, Spreadshirt Inc.
Source: E-CommerceSeptember 11, 2015, 11:59 AM
Sales grow, but so do returns. And shoppers on Amazon expect fast delivery. Read More
CEO and founder, MarketLive Inc.
Senior product manager, Optimizely
CEO, Codero Hosting
Source: E-CommerceSeptember 3, 2015, 1:58 PM
Ashley Madison actually did something right that prevented the breach from being even worse. But ... Read More
Source: E-CommerceSeptember 2, 2015, 3:59 PM
Retailers may close more sales when adding Buy buttons to ads on platforms like Google, ... Read More
Vice president, innovation and design, Worldpay US
Source: Mobile CommerceAugust 31, 2015, 1:05 PM
They want to browse online, continue their search on mobile websites and complete a purchase ... Read More
CEO, Sumo Heavy
Source: E-CommerceAugust 27, 2015, 11:15 AM
Web-only offers require no extra inventory in stores. Check with local school districts and promote ... Read More
Chief marketing officer, Forter
Source: E-CommerceAugust 26, 2015, 2:36 PM
Chinese consumers buy a lot online, and many covet Western goods. But a retailer that ... Read More
Founder & executive vice president, Insite Software Solutions
As more manufacturers and distributors launch e-commerce strategies, many struggle with getting customers to order ... Read More
Director of strategic partnerships & business development, Trustpilot
Head of marketing, AppsFlyer
Source: Mobile CommerceAugust 19, 2015, 11:08 AM
Many marketers who remarket to online shoppers, don’t use the technique to reach mobile shoppers. ... Read More
SVP display, Rakuten Marketing
Source: E-CommerceAugust 7, 2015, 5:00 PM
Allurez offers over 40,000 products. It ranks them by more than 100 factors to produce ... Read More
Chief editor, East-West Digital News
Director of marketing, AdGooroo
Source: E-CommerceAugust 6, 2015, 1:30 PM
Retailers spend a lot to advertise against searches for iPhones, flowers and engagement rings. Read More
Associate VP of retail, Ugam
Retail lead, IBM Commerce Consulting
Source: E-CommerceAugust 3, 2015, 1:54 PM
An IBM survey shows the most successful retailers set themselves apart by creating a centralized ... Read More
With more B2B buyers demanding the option to buy from their suppliers online, companies need ... Read More
Source: E-CommerceJuly 23, 2015, 6:25 PM
With access now to vast and more accurate data, programmatic marketing brings us ever closer ... Read More
SVP and General Manager, Oracle Retail
Source: E-CommerceJuly 23, 2015, 9:45 AM
The advent of cloud-based solutions make it possible to overhaul an e-commerce platform in as ... Read More
SVP of Strategy and Insights, Profitero
Source: E-CommerceJuly 22, 2015, 5:00 PM
Jet.com launched this week, promising the lowest prices online. A Profitero analysis shows Jet delivered, ... Read More