September 30, 2013, 12:59 PM

Google knows best

(Page 2 of 2)

Treating the new Gmail inbox like an opportunity to find out who and where the core consumers really are, rather than a provocation to panic about open rates, is surely the right way to go.

Sidecar provides automated systems for managing paid search, comparison shopping sites, on-site personalization and personalized e-mail marketing.

 

comments powered by Disqus

Advertisement

Recent Posts from this Blog

FPO

Guru Hariharan / E-Commerce

How to succeed online with promotional pricing

Implement a stronger strategy and gain key intelligence on where you stand with consumers

FPO

Ken Cassar / E-Commerce

Brands selling direct: What does Unilever’s $1 billion bet say?

Brands that sell frequently consumed products, such as pet food and razors, have little choice ...

FPO

Matt Sparrow / E-Commerce

7 merchandising strategies to drive e-commerce revenue

Data mined from site search activity allows you to anticipate market changes and trends, so ...

FPO

Jenn Markey / E-Commerce

Amazon’s private-label ambitions and what they mean for rivals

The rise of private label reinforces the need for retailers to understand their customers.

Advertisement

Advertisement