Women’s clothing brand Roman Originals has been inundated by calls since the photo became the center of an online debate.
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Overall, it was a great experience. Pick-Up offered the convenience of 24/7 online shopping, avoided the frustrations of the checkout line, allowed us to receive the groceries on our schedule, and all without any added fees or delivery charges. In fact, it felt a lot less like a luxury, and a lot more like how grocery shopping ought to be.
Danny Silverman is vice president at Etailing Solutions, an integrated online e-commerce consultancy helping branded manufacturers understand, navigate and lead in the global online marketplace. Etailing Solutions is a member of the Epsilon Agency Services network.