The athletic apparel retailer also boosts site visits by 50% using customer analytics platform AgilOne.
Before Art.com, Ivy Ross worked at Gap, Disney, Old Navy and Coach.
Ivy Ross, the former chief marketing officer at Top 500 e-retailer Art.com Inc. and noted jewelry designer, is now in charge of Google Glass. Ross has also held positions at Top 500 e-retailers Gap Inc., Disney Store USA LLC, Old Navy and Coach Inc.
Art.com is No. 128 in the Internet Retailer Top 500 Guide. Gap, which also owns Old Navy, is No. 19. The Disney Store is No. 84 and Coach is No. 85.
Ross also did a stint at Bausch & Lomb as its vice president of design and development for outlook eyewear, according to her LinkedIn profile. She’s also a noted jewelry designer; some of her creations are in the permanent collection at the Smithsonian American Art Museum.
Public reaction has been mixed to Google Glass, which puts a computer into eyeglass frames along with a display that allows the wearer to view web content. 72% of U.S. consumers say they have no intention of buying Glass, a survey from research firm Toluna found. In a 2013 Forrester Research study 58% of consumers surveyed said they would be willing to wear a sensor device like Glass.
Google Glass recently lost its head electrical engineer Adrian Wong. He left for Oculus, a competitor.