More than half of the maternity apparel retailer’s online traffic comes from mobile shoppers.
Kieran Shanahan comes to Walmart.com from Wal-Mart subsidiary Asda, a large British grocer, where he served as e-commerce director.
Kieran Shanahan, the former e-commerce director of U.K grocer and Wal-Mart Stores Inc. subsidiary Asda, has joined Walmart.com as vice president of e-commerce operations. He will be in charge of operations such as site to store and shipping to store, a Wal-Mart spokesman says.
Executives move fairly often between the U.S.-based big box retailer and its U.K. subsidiary, the spokesman says.
Shanahan had been with Asda since 2006, according to his LinkedIn profile. He held various positions including regional operations manager and home shopping director.
Asda, No. 17 in Internet Retailer’s Top 400 Europe, invested about $1.07 billion (700 million British pounds) in 2013 in new e-commerce initiatives, supply chain, and store redevelopment.