Retailers shift their ad spending from TV, radio and print ads to digital ads.
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Meanwhile, consumer electronics retailer Newegg.com, is starting its “Black November” deals early in the month, as it has for the past four years. The deals on the first four days of Black November cover every category of goods the retailer sells, including computers, electronics, automotive, sporting goods and jewelry. Throughout the month, Newegg will offer shoppers a new slate of deals each week, the retailer says.