Mobile accounted for 25% of e-commerce revenue during Q2.
New AIRSHOP feature enables retailers using Magento to deliver mobile wallet apps complete with mobile-to-store features and payment schemes
NEW YORK, May 7 2013- AIRTAG, the leading provider of Mobile Shopping Solutions, announces today that the AIRSHOP advanced ordering & payment solution has been fully integrated with Magento; the eBay owned open source e-commerce platform used by more than 150,000 retailers.
This integration enables retailers currently using Magento for their e-commerce sites to easily transition to mobile commerce and offer consumers a multi-channel experience that includes mobile, web, and tablet applications. Forrester Research predicts that by 2017, half of all mobile internet users will be mobile retail buyers, meaning that retailers must start to develop a mobilized and multi-channel strategy.
AIRSHOP offers retailers using Magento, a native app, available on iOS, Android, Windows Phone and Blackberry, with a feature rich platform including:
- A full retailer wallet for advanced ordering and payments with both in-store and delivery pick-up options and multiple payment scheme support, including PayPal, 1 Click, and Credit Card.
- Integrated targeted marketing features such as mobile loyalty, geolocated couponing, geofencing, push notifications, location based marketing and product recommendations.
- Cloud based reporting to track consumer data and to further digital strategy development
“Magento, is the most widely used e-commerce platform,” said Jérémie Leroyer CEO & Co-founder of AIRTAG. “For all retailers starting to think about how they are going to go mobile, we have created a solution that significantly eases the transition to digital commerce, without sacrificing the user experience.”
AIRSHOP significantly improves the ordering experience, as exemplified in French markets through its success with fast food and grocery retailers like the G20 grocery store chain. The “G20 Minute” app saw great success, giving shoppers an interactive mobile shopping experience in-store while expediting ordering, payment and checkout time.
AIRSHOP aims to make ordering on any connected device easier than ever, and is quickly becoming a key player in the mobile wallet eco-system, having already seen adoption by retailers including; KFC, McDonald’s, McCafé, Carrefour City and G20.
The leader in mobile shopping ecosystem innovations, AIRTAG provides mobile, NFC and in-store solutions that continue to improve the consumer buying experience. The company is the platform of choice for globally recognized MNO’s, financial institutions and retailers, across Europe, North America, The Middle East and The UK. AIRTAG’s quickly growing partner base is comprised of more than 35 retailers including; KFC, McDonald’s, McCafé, Carrefour, Casino, G20, Dior, L’Oreal and Reebok, and 10 MNO’s and financial institutions including; MasterCard, Orange, SFR, Société Générale, Crédit Mutuel, Bouygues, and NRJ Mobile. For more information about AIRTAG and its patented technologies, visit www.airtag.com