The newly released annual look at the digital world from online and mobile measurement firm comScore makes it quite clear that retailers better be ...
Apple was fastest in both Internet Explorer and Firefox tests in March, Gomez says.
Apple.com produced the best high broadband access times among 22 large web retailers tested in March, according to Compuware Gomez. Last month, Apple.com posted the fastest response time in Internet Explorer tests, with an average load time of 0.70 seconds, and the fastest Firefox load time, with an average of 0.68 seconds.
Costco.com finished in second place in Internet Explorer tests at 1.28 seconds, followed by Dell.com (1.29), LLBean.com (1.65) and HPShopping.com (1.78).
Dell.com finished second in last month’s Firefox response time tests with an average of 0.80 seconds. LLBean.com (0.81) came in third, followed by Costco.com (0.88) and Overstock.com (1.06).
The average large retailer’s high broadband response time for a shopper using Internet Explorer in March was 3.03 seconds, the Gomez study shows. The average Firefox response time among the same group of 22 retailers was 2.15 seconds.
Response time is the average time it takes to fully download a web site’s content.
Click here for the full test results.