Mobile advertising accounts for 76% of that spending as marketers increasingly shift spending to the social network’s mobile ads.
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“In the new Asia 500 Guide, American e-retailers will be able to assess the tantalizing opportunities the Asia market offers them, whether they enter it through the many online marketplaces or portals that dominate Asian e-commerce or develop their own Asia web sites to compete with fast-growing local web sites, which typically lack the technical sophistication of the Americans who have invented and perfected e-commerce,” Love says. “Either way, they will find e-commerce financial, operational and contact information of their potential Asian partners and competitors.”
The Asia 500 is available in three formats: print, digital and as part of the all-new and completely updated Top500Guide.com. Information on how to order the brand-new 2013 Asia 500 Guide is available here.