February 5, 2013, 1:26 PM

Start-up brings change to mobile app users

(Page 2 of 2)

The company also gathers information in other ways. “We’ll run surveys and gather as much understanding of the user as we can,” Mir says. “What we’ve seen is people want us to know this stuff because they want the Pocket Change store experience to be personalized.”

Mir says after the initial push on mobile apps, Pocket Change will go after mobile web sites, and then perhaps conventional web sites.

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From The IR Blog

FPO

Jason Miller / E-Commerce

Six steps to take to make your site ready for the holidays

Images, tags and mobile performance are among the key areas to focus on in the ...

FPO

Anna Buchalova / E-Commerce

Four e-commerce metrics that can help increase ROI

Many e-retailers focus on conversion rate, but here are four less-obvious ways to analyze your ...

Advertisement