But Macy’s is still bullish on Pinterest this holiday season—in particular, its video ads.
The Neomobile mobile payment system will be integrated into the Opera Payment Exchange.
San Mateo, Ca., and Rome, Italy, January 30 2013 - Opera Software and Neomobile today announced they will work together to bring mobile payment freedom to users of Neomobile services and the Opera Mini mobile browser. As part of the agreement with Opera Commerce, a fully-owned subsidiary of Opera Software, the Neomobile mobile payment system will be integrated into the Opera Payment Exchange (OPX).
OPX’s goal is to make mobile payments a secure and easy experience for the more than 200 million Opera Mini users globally. Thanks to Neomobile, Opera Mini users will be able to buy digital goods and services easily and securely on their mobile devices through direct carrier billing in each country where Neomobile has its mobile entertainment services.
Opera Mini is one of the world’s leading mobile browsers with users on all mobile platforms. Opera’s browsers are also available for computers, TVs and connected devices, including Opera Mobile, the browser for high-end mobile devices. Opera has more than 275 million users all over the world.
Neomobile is the global mobile commerce group at the center of the new mobile ecosystem. Established in February 2007, today Neomobile is a global leader in mobile entertainment in 11 markets, in Europe, Latin America and India, with an offer portfolio able to serve and meet the demands of users, whatever their device: from feature phones to smartphones, from PCs to tablets. The group is also a leader in mobile payments in 70+ markets where the company offers its Onebip solution suite to web and mobile merchants.
Opera Mini users will be able to purchase goods and services in the countries where Neomobile service is offered, with the same advantages of all other mobile browser users. With Neomobile, transactions will be seamlessly billed directly to the users’ mobile-phone bill.
“We are very proud to be an Opera partner and to give the chance to all Opera Mini users worldwide to enjoy our mobile entertainment content and services through the simplicity of our one-click payment flow. The next step for us will be the integration of our Onebip mobile payment service to let merchants and other media companies to make the most of all the ways to monetize their services through the Opera Mini browser,” said Gianluca D’Agostino, CEO, Neomobile.
“Opera strives to work with partners like Neomobile to strengthen the mobile payment ecosystem for Opera Mini users through OPX,” added Sameer Merchant, CEO, Opera Commerce. “One by one, we want to partner with premium mobile payment service providers like Neomobile to give the convenience of mobile payments to our Opera Mini users.”
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Neomobile is a global Mobile Commerce Group at the forefront of the new mobile ecosystem. Established 2007, Neomobile is today a global leader in Mobile Entertainment, highly visible in Europe, Latin America and India. The Group’s offer comprises a wide range of innovative and attractive mobile commerce solutions, covering the entire device suite - feature phones, PCs, smartphones and tablets distributing interactive digital content and services globally. Neomobile reached a leadership position in Mobile Payment, offering its Onebip solution and its mobile advertising know-how to web and mobile merchants in 70+ markets. With almost 300 experts in mobile, Neomobile is headquartered in Rome, having offices in London, Paris, Madrid, Milan, Reus, São Paulo, Beograd, Istanbul, Berlin, San Francisco, Ciudad De México and Mumbai.
For more information www.neomobile.com – www.neomobile-blog.com – Twitter @Neomobile_group
About Opera Commerce
Opera Commerce, a fully-owned subsidiary of Opera Software ASA, is a leading provider of mobile commerce services globally that facilitates frictionless commerce between Opera users and the service providers that they wish to transact with. Through the user of the platform and services provided by Opera Commerce, partners are now able to facilitate payment transactions, resulting in an overall improvement of commerce success rates upwards of 30 percent.
About Opera Software ASA
The worldwide World Wide Web — any device, any platform, any bandwidth, absolutely anywhere in the world. Opera Software was founded in 1994, based on the idea that access to the web should be a universal right. 275 million people (and counting) use the Opera web browsers for computers, mobile phones, TVs and other connected devices. Opera also delivers tools, distribution, engagement, monetization and market insights to developers, publishers and brands around the world. We are passionate about breaking down barriers, so everyone can share in the power of the internet. Our vision of one web for all remains at the heart of what we do, because we believe that participation changes everything. Opera Software ASA is listed on the Oslo Stock Exchange under the ticker symbol OPERA. ‘Opera’, ‘Opera Software’, ‘Opera Mini’ and the ‘O’ logo are trademarks of Opera Software ASA. All other trademarks are the property of their respective owners. Learn more about Opera at www.opera.com.
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