Retailers shift their ad spending from TV, radio and print ads to digital ads.
Office Depot’s mobile site led iPhone testing across the three major carriers.
Office Depot’s mobile site produced the fastest average December iPhone access time among large web retailers across three major service providers, says Compuware Gomez. Last month, OfficeDepot.com produced an average iPhone mobile response time of 3.34 seconds.
Williams-Sonoma.com placed second in iPhone testing with an average of 4.53 seconds, followed by Amazon.com (5.67 seconds), HSN.com (5.93) and Overstock.com (6.37).
Gomez measures the average iPhone response time for the three major service carriers: AT&T, Sprint and Verizon. Testing for all 20 retailers takes place once per hour per carrier from two U.S. locations (Virginia and California).
Gomez measures response time as the end-to-end time elapsed while downloading each mobile site.
Click here to view the full test results.