Mobile advertising accounts for 76% of that spending as marketers increasingly shift spending to the social network’s mobile ads.
The Motel 6 app, developed especially for the Apple iPad, makes it simple for guests to quickly find and book rooms at more than 1,100 locations in the United States and Canada.
DALLAS, Jan. 17, 2013-- Motel 6 announces the launch of the Motel 6 app for iPad, now available for free download on the App Store. The Motel 6 app, developed especially for the Apple iPad, makes it simple for guests to quickly find and book rooms at more than 1,100 locations in the United States and Canada.
"The launch of the Motel 6 app for iPad is the latest extension of our growing digital/mobile distribution network," said Lance Miceli, executive vice president and chief marketing officer for G6 Hospitality. "Our guests have been greatly receptive to the Motel 6 apps for iPhone, iPod Touch and Android, as well as our booking app on Facebook. We will continue to expand Motel 6's digital reach to be accessible to our guests and potential customers wherever they are."
Thousands of smartphone users use the Motel 6 apps for iPhone, iPod Touch and Android per month to search for Motel 6 locations, view property images and videos, and book their stay. The Motel 6 app for iPad includes the same easy-to-use functionalities but was designed and optimized especially for the Apple iPad.
The app uses the iPad's built-in GPS to locate the closest location available. Once the Motel 6 location is identified, the Motel 6 app provides guests with the most pertinent details for their visit, including each location's amenities, brand policies, property images and daily rates. Guests can also search for locations using an airport code, city or state. Registered members can take advantage of the "My Motel 6" feature, where their account information and upcoming reservations are conveniently available for viewing. First-time guests can create an online account in just a few easy steps. The Motel 6 app is available for free download from the App Store on iPad, iPhone and iPod Touch or at www.itunes.com/apps/motel6.
About Motel 6
Motel 6 offers the lowest price of any national chain at more than 1,100 company-owned and franchised locations throughout the United States and Canada. For 26 years, Motel 6 has used the tagline, "We'll leave the light on for you," earning the chain the highest brand recognition in the economy lodging segment. Motel 6 was the first national pet friendly chain, welcoming pets since 1962. Standard amenities include free local phone calls, Wi-Fi Internet access, no long distance access charges, free morning coffee and expanded cable channel line-up. Most locations offer swimming pools and guest laundry facilities. For more information, visit www.motel6.com.
About G6 Hospitality LLC
G6 Hospitality LLC owns, operates and franchises 1,100 economy lodging locations under the iconic Motel 6 brand and the extended stay Studio 6 brand. Headquartered in Dallas (Carrollton), Texas, G6 Hospitality employs 10,000 team members across the U.S. and Canada.
iPad, iPhone, and iPod Touch are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc.