The social network, with 60 million daily users, plans to begin selling sunglasses with a built-in camera for $129.99.
Churches also can use the Roar app to create an online social community.
For the past two years, Roar has offered a customizable mobile app for iPhone and Android devices that churches can use to disseminate information on locations, events and more. The app includes a QR code scanner and RSS feed and video podcast functionality.
Now Roar is enabling commerce through the app by offering churches a smartphone cradle from payment company Merchant Focus. That will allow a church with a cradle-equipped smartphone to swipe credit cards to accept donations. Churchgoers also can make donations by entering their payment information within the app.
Roar also has introduced social networking to the app through technology from WeLink. Churches can build a private social community within their mobile apps. App users can create profiles that automatically process and display social profile data on users from LinkedIn, Twitter, Facebook, Instagram and other social networks. The WeLink network includes search, discovery and communication tools that allow app users to find and connect with other members in the church app social community.
“We want to provide church app solutions that fit the needs of small churches on up to mega-churches,” says Matt McKee, CEO of Roar. “Online giving and social community are a big piece of the puzzle. That’s why we’ve added the ability to accept credit cards along with social community features.”
Roar charges a $1,000 one-time set-up fee. There are three church app options: the base app with information, for $50 a month; the base app with information plus social community, for $100 a month; and the base app with information, social community and giving, for $125 a month.