November 30, 2012, 10:05 AM

Pandora.com: Tuned to taste

Pandora.com lets subscribers build personalized online radio stations.

Lead Photo

Pandora.com is a personalized online music service that’s evolved since its launch in 2000 to become a well-rounded source for music discovery. Site users can enter their favorite musicians or songs to build unique radio stations. The stations are based on similarities among hundreds of musical details on thousands of tracks—such as melody, harmony, rhythm, vocals and lyrics—that Pandora has organized in its database. Stations show artwork from albums containing song selections and the user can create a new station by hovering his mouse over the cover and choosing to build a station based on the song or the artist. The company also redesigned its mobile app for both Apple and Android smartphones in October. Upgrades include more details on artists.

Purchase the 2013 Hot 100 Issue of Internet Retailer

View the entire 2013 Hot 100 List

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From The IR Blog

FPO

Anna Johansson / E-Commerce

Why is social proof big for niche brands?

A small online retailer that lacks brand recognition can get a big boost from high ...

FPO

Donn Davis / E-Commerce

Technology takeover: The fashion industry is next

We are now entering the third decade of the Amazon effect, and it is just ...

Research Guides

Advertisement