November 30, 2012, 10:06 AM

BebeStore.com.br: Start from scratch

Bebestore.com.br carries more than 6,000 products for expectant mothers, babies and young children.

Lead Photo

Bebestore.com.br carries a continuum of products for expectant mothers, babies and young children, which could lock in potential customers for years. The São Paulo, Brazil-based web retailer’s main e-commerce site, Bebestore.com.br, offers supplies, clothing and gear for new mothers. It also features two microsites. One is labeled “Mommy” and carries a range of pre- and post-delivery apparel, and supplies for infant care such as diaper bags. The other is “Toy store” and offers play and educational toys for babies up to grade-schoolers. A common shopping cart follows shoppers across the different locations. The site carries an inventory of more than 6,000 products, and consumers can shop more than a dozen product categories. Customer service options include live chat.

Purchase the 2013 Hot 100 Issue of Internet Retailer

View the entire 2013 Hot 100 List

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From The IR Blog

FPO

Anna Johansson / E-Commerce

Why is social proof big for niche brands?

A small online retailer that lacks brand recognition can get a big boost from high ...

FPO

Donn Davis / E-Commerce

Technology takeover: The fashion industry is next

We are now entering the third decade of the Amazon effect, and it is just ...

Research Guides

Advertisement