Kira Wampler had previously been chief marketing officer for ridesharing app Lyft.
Original feather hair extension creator turns to Direct Agents to help grow their customer base.
NEW YORK (November 7, 2012)- Direct Agents, an award winning digital marketing agency, announced today that Fine Featherheads, the original feather hair extension creator, has selected Direct Agents to manage their Search Marketing and Facebook Advertising campaigns. Dedicated to producing the highest quality product, Fine Featherheads is committed to style, to adventure and to giving back.
Direct Agents will manage Fine Featherheads search marketing campaign including handling both SEO and PPC for the company. The campaigns will focus on targeting consumers who are already looking for Fine Featherheads products online by increasing visibility for Fine Featherheads in search engine results pages. Direct Agents will also be handling Fine Featherheads Facebook advertising campaign by creating, optimizing and scaling their campaign in real-time with end-to-end ROI optimization.
“Direct Agents was selected to manage our search marketing and Facebook advertising campaigns due to the experience and commitment that they showed throughout the selection process. Their team is very hands-on and transparent and they are dedicated to understanding our business in order to provide us with measurable results,” said Dakota Hills, President of Fine Featherheads.
“We are thrilled to be partnering with Fine Featherheads to help them grow their customer base through Search Marketing and Facebook advertising,” said Daniel Owen, VP of Search Marketing at Direct Agents. “By providing them with the most comprehensive Search Management solution in the industry and helping them to successfully monetize their Facebook advertising campaign, we will maximize their ROI.”
Direct Agents is committed to building custom campaigns for every single client based on their business model, competitive advantages, competitors and marketplace. Coupled with their experience and expertise in digital marketing, Direct Agents looks to fully maximize ROI while spending time minimizing campaign costs and analyzing the entire conversion funnel process.
About Direct Agents
Direct Agents is a performance-based agency focusing on digital and mobile marketing solutions. Using a full service agency approach, Direct Agents offers advertisers the ability to engage and target consumers across multiple acquisition channels including email, search, display, social and mobile. Our team of digital marketing experts has been helping Fortune 500 companies successfully navigate the digital marketing space for a decade. Direct Agents is an award winning agency having recently been named to the Crain’s Fast 50 List, listed as a top digital agency by Direct Marketing News and recognized as an Inc 5000 company. For more information, visit www.directagents.com.