Digital sales generate 55% of HSN’s overall sales, and the retailer is looking to new platforms, such as Facebook Live, to acquire customers.
The newspaper’s e-books cover Al Capone, recipes and other topics.
Some stories never die. The Chicago Tribune, that city’s largest newspaper by circulation, is hoping to capitalize on enduring stories with an initiative that repackages previous stories, photographs and information in e-book form for sale online.
Through its Chicago Tribune Ebook Collection, the media company plans to have 50 e-books for sale by the end of the year. Already released titles include “Capone: A Photographic Portrait of America’s Most Notorious Gangster,” an 85-page collection of photographs culled from the paper’s archive, and “Chicago Bears: The Drive to 2012,” a compendium of off-season news about the team that was released in August, ahead of this year’s football season. Future titles will cover the city’s other major sports teams, politicians and cultural institutions.
The Chicago Tribune is working with Agate Digital to create the e-books, which the companies say are for sale everywhere e-books are sold and in all major e-book formats. List price for most titles is $4.99, although a check of prices on titles from the collection on Amazon.com today finds them priced from free, for a book about the rise of Chicago Mayor Rahm Emanuel, to $4.39, for a collection of recipes from the paper’s food section.
“The collection is a slice of the Tribune’s work to provide news and information on every digital platform,” says Joycelyn Winnecke, vice president and associate editor of the Chicago Tribune.