American Girl launched its ‘Get A Friend. Give A Friend.” campaign in early November. It will run through the end of the month.
Apple posted the best Internet Explorer and Firefox response times in August, says Gomez.
Apple.com produced the best high broadband access times among 19 large web retailers tested in August, according to Compuware Gomez. Last month, Apple.com posted the fastest response time in Internet Explorer tests with an average load time of 0.97 seconds and the fastest Firefox load time with an average of 0.81 seconds.
Dell.com finished in second place in Internet Explorer tests at 1.41 seconds, followed by LLBean.com (1.56), Overstock.com (1.59) and OfficeDepot.com (1.61).
LLBean.com finished second in last month’s Firefox response time tests with an average site loading time of 0.84 seconds. Dell.com (1.04) was third, followed by Overstock.com (1.06) and Gap.com (1.40).
In August, the average large retailer’s high broadband response time for a shopper using Internet Explorer was 2.16 seconds, the Gomez study shows. The average Firefox response time among the same group of retailers last month was 1.83 seconds.
Response Time is the average of each test measurement to download the web site content divided by the total number of tests.
Click here for the full test results.